Higher-Ed Social Media Strategist

University of South Carolina; Columbia (SC); On-site; USD 52,000 - 72,000; Full time

Benefits offered by this job

Health and Life Insurance

Retirement Programs

Paid Tuition

Dependent Scholarships

Annual Leave

Sick Leave

13 Paid Holidays (including anextended

Paid Parental Leave

Professional Development Opportunities

Job summary

University of South Carolina is seeking a Social Media Coordinator in Columbia, SC to develop engaging, audience-focused content for the college’s marketing and communications efforts. The role creates and manages digital media, highlighting arts and sciences programs and strengthening student and alumni engagement.

The coordinator collaborates across the McCausland College of Arts and Sciences to identify opportunities, maintain brand-aligned messaging, and maximize reach on digital platforms.

Qualifications

• Requires a bachelor’s degree in a job-related field and 1+ years of related experience.
• Bachelor’s degree in communications, English, journalism or a related field is preferred.
• Ability to work independently and collaboratively within a team environment.

Responsibilities

• Produces and implements social media content in alignment with communications plans across platforms.
• Maintains the college’s social media content calendar for timely, coordinated messaging.
• Manages social media platforms with consistent, brand-aligned content and analyzes performance data.

Skills

Social media strategy

Content creation

Video/photo editing

Written communication

Collaborative teamwork

Visual content capture

Education

Bachelor's degree in a job related field

Bachelor's degree in communications, English, journalism or related field

Tools

Word processing

Photo/video editing software

Design software

Social media management tools

Job description

University of South Carolina is seeking a Social Media Coordinator in Columbia, SC to develop engaging, audience-focused content for the college’s marketing and communications efforts. The role creates and manages digital media, highlighting arts and sciences programs and strengthening student and alumni engagement.

The coordinator collaborates across the McCausland College of Arts and Sciences to identify opportunities, maintain brand-aligned messaging, and maximize reach on digital platforms.