Social Media Content Coordinator

Jenkins Acura; Ocala (FL); Hybrid; USD 36,000 - 52,000; Full time

Benefits offered by this job

Medical plans

Dental

Vision

401(k) with employer match

PTO / Sick days

Life insurance

FMLA leave

Bereavement Leave

Job summary

Jenkins Acura is seeking a Social Media Content Coordinator to manage the dealership’s social media marketing and online engagement. You will craft engaging content, track performance, and support vehicle sales through compelling digital presentation.

The ideal candidate is organized and creative, with attention to detail and the ability to work in a fast-paced dealership environment. Prior automotive social media experience is a plus, but not required.

Qualifications

• High school diploma or equivalent required.
• Previous automotive dealership experience preferred but not required.
• Photography, marketing or social media experience preferred.
• Strong computer skills with the ability to learn dealership software.
• Basic image and video editing skills.
• Strong attention to detail and accuracy.
• Ability to prioritize multiple tasks in a fast-paced environment.
• Self-motivated and able to work independently with minimal supervision.

Responsibilities

• Manage social media marketing campaigns.
• Cultivate online brand identity and presence.
• Enhance brand visibility and accessibility online.
• Drive website traffic via social channels.
• Engage customers through social media interactions.
• Analyze campaign results to drive sales growth.
• Collaborate with store management on digital marketing.
• Create engaging content using text, images, and video.
• Respond to online reviews and monitor conversations.
• Stay updated on social media platform changes.
• Maintain organized records and meet deadlines.
• Demonstrate excellent written and oral communication.

Skills

Social media marketing

Photography

Video editing

Content creation

Written communication

Oral communication

Education

High school diploma or equivalent

Tools

Dealership software

Image editing software

Job description

The Social Media Content Coordinator position is responsible for the dealership’s social media marketing. They use engaging content to create and keep interest in the manufacturer ’s brand. They engage the Jenkins Auto Group’s online audience in conversation, attend to customer service, and keep all social media outlets updated. A good social media coordinator will be aware of what is happening in the world to keep content and conversation relevant, not only to their brand, but also to what is important to the Jenkins Auto Group. They track and analyze consumer data to judge the effectiveness of their advertising and marketing campaigns and make any necessary adjustments.

The ideal candidate is organized, creative, detail-oriented, and enjoys working both outdoors and in a fast-paced dealership environment. A successful Coordinator consistently ensures necessary content is photographed / videoed and published quickly, accurately, and professionally, helping maximize online engagement, increase customer interest, and support vehicle sales through outstanding digital presentation.

Benefits

• Medical- 4 plans (BCBS)
• Dental
• Vision
• Term Life
• Company-paid Term Life
• STD/LTD
• Accident indemnity rider
• PTO / Sick days (annually)
• 401(k) with an employer match
• Employee Assistant Program
• FMLA / Maternity/Paternity Leave
• Bereavement Leave

Duties and Responsibilities

The following is a representative list of the duties and responsibilities associated with this position:

• Social media marketing campaigns management
• Cultivating online brand and identity
• Enhancing brand visibility and accessibility
• Driving website traffic via social media outlets
• Customer engagement via social media
• Analyzing social media marketing campaign results to increase sales
• Collaborates with reporting manager and store management in digital marketing and social media techniques
• Using text, images and video to magnify brand
• Collaborating with store team members to promote an organization’s brand
• Setting campaign goals and tracking results
• Create strong, relevant and engaging content
• Responding to online reviews from social media platforms.
• Campaign reporting
• Stay abreast of social media platform developments
• Maintain organized records and complete assigned projects within established deadlines.
• Excellent written and oral communication skills.

Preferred QUALIFICATIONS

• High school diploma or equivalent
• Previous automotive dealership experience preferred but not required.
• Photography, marketing or social media experience preferred.
• Strong computer skills with the ability to learn dealership software.
• Basic image and video editing skills
• Strong attention to detail and accuracy.
• Ability to prioritize multiple tasks in a fast-paced environment.
• Self-motivated and able to work independently with minimal supervision

We are an equal opportunity employer and prohibit discrimination/harassment withoutregard to race, color, religion, age, sex, national origin, disability status, genetics, protectedveteran status, sexual orientation, gender identity or expression, or any other characteristicprotected by federal, state or local laws.