Social Media Content Coordinator

Jenkins Kia of Gainesville; Ocala (FL); On-site; USD 36,000 - 52,000; Full time

Benefits offered by this job

Medical plans

Dental

Vision

Term Life

Company-paid Term Life

STD/LTD

Accident indemnity rider

PTO / Sick days

401(k) with employer match

Employee Assistance Program

FMLA / Maternity/Paternity Leave

Bereavement Leave

Job summary

Jenkins Kia of Gainesville is seeking a Social Media Content Coordinator to manage the dealership's social media marketing, create engaging content, and enhance the brand's online presence to support vehicle sales. You will photograph and video content, publish quickly and accurately, respond to online reviews, analyze campaign results, and collaborate with store management on digital marketing strategies.

We offer medical, dental, vision, life, 401(k), PTO, and other benefits, and welcome

Qualifications

• High school diploma or equivalent.
• Automotive dealership experience preferred but not required.
• Photography, marketing or social media experience preferred.
• Strong computer skills with the ability to learn dealership software.
• Basic image and video editing skills.
• Strong attention to detail and accuracy.
• Ability to prioritize multiple tasks in a fast-paced environment.
• Self-motivated and able to work independently with minimal supervision.

Responsibilities

• Social media marketing campaigns management.
• Cultivating online brand and identity.
• Enhancing brand visibility and accessibility.
• Driving website traffic via social media outlets.
• Customer engagement via social media.
• Analyzing social media marketing campaign results to increase sales.
• Using text, images and video to magnify brand.
• Collaborating with store team members to promote an organization’s brand.
• Setting campaign goals and tracking results.
• Create strong, relevant and engaging content.
• Responding to online reviews from social media platforms.
• Campaign reporting.
• Stay abreast of social media platform developments.
• Maintain organized records and complete assigned projects within established deadlines.
• Excellent written and oral communication skills.

Skills

Content creation

Social media marketing

Communication skills

Photography

Image editing

Video editing

Computer skills

Independent work

Education

High school diploma or equivalent

Tools

Dealership software

Job description

The Social Media Content Coordinator position is responsible for the dealership’s social media marketing. They use engaging content to create and keep interest in the manufacturer ’s brand. They engage the Jenkins Auto Group’s online audience in conversation, attend to customer service, and keep all social media outlets updated. A good social media coordinator will be aware of what is happening in the world to keep content and conversation relevant, not only to their brand, but also to what is important to the Jenkins Auto Group. They track and analyze consumer data to judge the effectiveness of their advertising and marketing campaigns and make any necessary adjustments.

The ideal candidate is organized, creative, detail-oriented, and enjoys working both outdoors and in a fast-paced dealership environment. A successful Coordinator consistently ensures necessary content is photographed / videoed and published quickly, accurately, and professionally, helping maximize online engagement, increase customer interest, and support vehicle sales through outstanding digital presentation.

Benefits

• Medical- 4 plans (BCBS)
• Dental
• Vision
• Term Life
• Company-paid Term Life
• STD/LTD
• Accident indemnity rider
• PTO / Sick days (annually)
• 401(k) with an employer match
• Employee Assistant Program
• FMLA / Maternity/Paternity Leave
• Bereavement Leave

Duties and Responsibilities

The following is a representative list of the duties and responsibilities associated with this position:

• Social media marketing campaigns management
• Cultivating online brand and identity
• Enhancing brand visibility and accessibility
• Driving website traffic via social media outlets
• Customer engagement via social media
• Analyzing social media marketing campaign results to increase sales
• Collaborates with reporting manager and store management in digital marketing and social media techniques
• Using text, images and video to magnify brand
• Collaborating with store team members to promote an organization’s brand
• Setting campaign goals and tracking results
• Create strong, relevant and engaging content
• Responding to online reviews from social media platforms.
• Campaign reporting
• Stay abreast of social media platform developments
• Maintain organized records and complete assigned projects within established deadlines.
• Excellent written and oral communication skills.

Preferred QUALIFICATIONS

• High school diploma or equivalent
• Previous automotive dealership experience preferred but not required.
• Photography, marketing or social media experience preferred.
• Strong computer skills with the ability to learn dealership software.
• Basic image and video editing skills
• Strong attention to detail and accuracy.
• Ability to prioritize multiple tasks in a fast-paced environment.
• Self-motivated and able to work independently with minimal supervision

We are an equal opportunity employer and prohibit discrimination/harassment withoutregard to race, color, religion, age, sex, national origin, disability status, genetics, protectedveteran status, sexual orientation, gender identity or expression, or any other characteristicprotected by federal, state or local laws.