Social Media Content Coordinator

Jenkins Mazda; Ocala (FL); Sur place; USD 40 000 - 60 000; Plein temps

Avantages offerts par ce poste

Medical Insurance (BCBS)

Dental

Vision

Term Life

Company-paid Term Life

STD/LTD

Accident indemnity rider

PTO / Sick days

401(k) with employer match

Employee Assistance Program

FMLA / Maternity/Paternity Leave

Bereavement Leave

Résumé du poste

Jenkins Mazda in Ocala, FL seeks a Social Media Content Coordinator to manage the dealership's social channels, create engaging content, and drive online engagement to support vehicle sales.

The role involves photographing/video content, timely publishing, and monitoring metrics to optimize campaigns while collaborating with store teams and leadership.

Qualifications

• Experience in social media marketing campaigns and content creation.
• Ability to analyze engagement metrics and adjust strategies accordingly.
• Strong written and verbal communication skills.

Responsabilités

• Social media marketing campaigns management
• Cultivating online brand and identity
• Enhancing brand visibility and accessibility
• Driving website traffic via social media outlets
• Customer engagement via social media
• Analyzing campaign results to increase sales
• Collaborating with reporting manager and store management in digital marketing
• Creating text, images, and video to magnify brand
• Collaborating with store team to promote the brand
• Setting campaign goals and tracking results
• Creating strong, relevant and engaging content
• Responding to online reviews from social platforms
• Campaign reporting
• Staying abreast of social media developments
• Maintaining organized records and completing projects on time
• Exhibiting excellent written and oral communication skills

Connaissances

Social media marketing

Brand management

Content creation

Analytics

Communication skills

Formation

High school diploma or equivalent

Outils

Image editing software

Video editing basics

Dealership software

Description du poste

The Social Media Content Coordinator position is responsible for the dealership’s social media marketing. They use engaging content to create and keep interest in the manufacturer ’s brand. They engage the Jenkins Auto Group’s online audience in conversation, attend to customer service, and keep all social media outlets updated. A good social media coordinator will be aware of what is happening in the world to keep content and conversation relevant, not only to their brand, but also to what is important to the Jenkins Auto Group. They track and analyze consumer data to judge the effectiveness of their advertising and marketing campaigns and make any necessary adjustments.

The ideal candidate is organized, creative, detail-oriented, and enjoys working both outdoors and in a fast-paced dealership environment. A successful Coordinator consistently ensures necessary content is photographed / videoed and published quickly, accurately, and professionally, helping maximize online engagement, increase customer interest, and support vehicle sales through outstanding digital presentation.

Benefits

• Medical- 4 plans (BCBS)
• Dental
• Vision
• Term Life
• Company-paid Term Life
• STD/LTD
• Accident indemnity rider
• PTO / Sick days (annually)
• 401(k) with an employer match
• Employee Assistant Program
• FMLA / Maternity/Paternity Leave
• Bereavement Leave

Duties and Responsibilities

The following is a representative list of the duties and responsibilities associated with this position:

• Social media marketing campaigns management
• Cultivating online brand and identity
• Enhancing brand visibility and accessibility
• Driving website traffic via social media outlets
• Customer engagement via social media
• Analyzing social media marketing campaign results to increase sales
• Collaborates with reporting manager and store management in digital marketing and social media techniques
• Using text, images and video to magnify brand
• Collaborating with store team members to promote an organization’s brand
• Setting campaign goals and tracking results
• Create strong, relevant and engaging content
• Responding to online reviews from social media platforms.
• Campaign reporting
• Stay abreast of social media platform developments
• Maintain organized records and complete assigned projects within established deadlines.
• Excellent written and oral communication skills.

Preferred QUALIFICATIONS

• High school diploma or equivalent
• Previous automotive dealership experience preferred but not required.
• Photography, marketing or social media experience preferred.
• Strong computer skills with the ability to learn dealership software.
• Basic image and video editing skills
• Strong attention to detail and accuracy.
• Ability to prioritize multiple tasks in a fast-paced environment.
• Self-motivated and able to work independently with minimal supervision

We are an equal opportunity employer and prohibit discrimination/harassment withoutregard to race, color, religion, age, sex, national origin, disability status, genetics, protectedveteran status, sexual orientation, gender identity or expression, or any other characteristicprotected by federal, state or local laws.