Social Media & Audience Growth Strategist

Paycom - ATS; Houston (TX); On-site; USD 52,000 - 72,000; Full time

Job summary

Houston Symphony is seeking a Social Media & Audience Development Specialist to lead the creation and management of organic content across all digital channels. You will collaborate with internal departments, Houston Symphony musicians, and external partners to craft compelling content, track performance, and connect audiences with the Symphony’s music and community impact.

Responsibilities include managing platforms, coordinating with leadership on campaigns, and developing an influencer

Qualifications

• Bachelor’s degree in communications, marketing, journalism, digital media, or related field.

Responsibilities

• Manage all organic social media across platforms and maintain content calendar.
• Collaborate with CMOs and directors to align with campaigns.
• Support paid campaigns with content as needed.
• Coordinate influencer program to expand reach and drive ticket sales.
• Attend rehearsals and events for social coverage.
• Monitor review sites and respond with patron services.
• Oversee scheduling of interviews and media content.

Skills

Social media strategy

Content creation

Copywriting

Video production

Photography

Analytics

Communication

Organization

Education

Bachelor’s degree in Communications, Marketing, Journalism, Digital Media, Public Relations or a related field

Tools

Facebook

Instagram

LinkedIn

TikTok

Threads

Google Analytics

Job description

Houston Symphony is seeking a Social Media & Audience Development Specialist to lead the creation and management of organic content across all digital channels. You will collaborate with internal departments, Houston Symphony musicians, and external partners to craft compelling content, track performance, and connect audiences with the Symphony’s music and community impact.

Responsibilities include managing platforms, coordinating with leadership on campaigns, and developing an influencer