Social Media Assistant Manager

Half Magic Beauty; Los Angeles (CA); On-site; USD 60,000 - 80,000; Full time

Job summary

A leading beauty brand is seeking an Assistant Manager for Social Media in Los Angeles. This role involves building and executing social media strategy, creating content, and engaging with community across platforms like TikTok and Instagram. Ideal candidates should have 3-4 years of social media marketing experience and a strong grasp of metrics. Join a trend-setting brand that emphasizes creativity and impact in the beauty industry, working closely with the marketing team and company leadership.

Qualifications

• 3-4 years of Social Media Marketing experience in beauty preferred.
• Must have strong comfort with metrics and data analysis.
• Must be located in Los Angeles.

Responsibilities

• Support development of content calendar and assets.
• Drive creation of TikTok content.
• Monitor community engagement and respond proactively.
• Oversee reporting on influencer campaigns and partnerships.

Skills

Social Media Marketing

Project Management

Data Analysis

Relationship Building

Trend Awareness

Tools

DashHudson

CreatorIQ

Later

SproutSocial

Job description

Half Magic Beauty is looking for an Assistant Manager, Social Media who will be responsible for building and executing on the brands robust social media presence and a community around HMB. This role will report directly to the VP Marketing but will also work very closely with our founder, Donni Davy and the company leadership GM. For the right candidate, this is an incredible opportunity for high-level exposure, on a trend-setting, well-funded brand, that is at the forefront of beauty creativity.

The ideal candidate is deeply rooted in social trends, with strong knowledge and interest in both beauty and entertainment. He/she/they should be highly organized, a self-starter, enjoy fast-paced work and the agility of an early-stage company, and is ready to layer tried and true strategies with new approaches and a creative touch.

Key Responsibilities

• Support development of content calendar and assets
• Drive creation of TikTok content
• Oversee scheduling and posting
• Assist in social asset creation

Support brand founder as needed

Assist/develop social asset creation

• Manage giveaways & community events
• Work closely with marketing team to manage community, discover new platforms, refine presence

Social Listening, Monitoring, and Engagement

• Monitor comments and discussions to proactively identify potential issues and opportunities
• Identify emerging trends and FAQs to inform content strategy
• Monitor competitive brand activity and key platform and category influencers
• Interact with brand social community via comments, DMs, and responsive content
• Collaborate with PD to both answer product related inquiries, as well as utilize follower base for product/market research
• Own social monitoring software and analysis

Analytics

• Oversee and manage reporting on all influencer campaigns, partnerships, and launches, along with weekly recaps
• Own social reporting tools and vendor relationships
• Track and analyze KPIs on content and partnerships

Experience & Qualifications

• Must be located in Los Angeles
• 3-4 years of Social Media Marketing experience in beauty preferred.
• Proficient in relevant social channels including Instagram, TikTok, Pinterest, Snapchat and YouTube as well as emerging channels
• Strong comfort with metrics and ability to use data to improve including DashHudson, CreatorIQ, Later, SproutSocial
• Strong project management skills - able to plan for and manage deadlines
• Ability to build strong, authentic relationships with influencers
• Must have a voracious appetite and passion for Social Media, excitement for learning, and be open to new experiences and challenges
• Personable and flexible with demands and changes in a fast-paced business environment and the ability to adapt quickly in an ever-changing Social Media landscape
• Highly organized, detail-oriented, and professional
• Ability to problem solve in a deadline-intensive environment
• Strong personal affinity for beauty and beauty trends

The Company

Rules Beauty Inc. is the company behind the groundbreaking, new makeup brand, HALF MAGIC-- created by Donni Davy (Emmy-winning head makeup artist on the hit TV show Euphoria), A24, and the creators of Euphoria. HBO's hit show Euphoria broke HBO viewership records, crashed HBOMax, and is one of the most talked about shows on the internet. The show's Emmy-winning makeup has created a cultural sensation across the beauty/fashion world, Gen Z audiences, and social media. “Euphoria makeup” was among Google’s top searched beauty terms in 2019 and beyond, spawning multiple viral social trends. Donni Davy changed the world with #euphoriamakeup, bringing expressive, bold makeup into the everyday. Our mission is to bring self-discovery, creativity, and playfulness to the world via makeup. Whether you want an eye-catching blast of color or a subtle pop of glitter, HALF MAGIC lets you wear your heart on your face and embody every version of you. Our products are for anyone who is ready to bring a little magic into their lives –from makeup pros to newbies.

A24

Rules Beauty Inc. is an A24 portfolio company. A24 is the global entertainment company behind the Emmy-winning series Euphoria, Golden Globe-winning series Ramy, and such award-winning films as Everything Everywhere All at Once, Minari, Moonlight, Lady Bird, Midsommar, Amy, Uncut Gems and The Tragedy of Macbeth.