Social Media Assistant

Hubstaff blog; Dover (DE); Remote; USD 10,000 - 60,000; Part time

Job summary

A leading company is seeking a Part-time Social Media Assistant to enhance its online presence. The ideal candidate will manage content creation, engage with the community, and provide analytical insights on social media performance. This flexible role requires a passion for social media, excellent communication skills, and the ability to innovate and inspire engagement across platforms.

Qualifications

• At least one year of experience managing social media accounts.
• Proficiency in graphic design tools and ability to edit short videos.
• Excellent English communication skills, both written and verbal.

Responsibilities

• Create, schedule, and manage content across various social platforms.
• Grow followers and engagement through targeted strategies.
• Track performance metrics and prepare monthly reports.

Skills

Social media management

Graphic design

AI content drafting

Lead nurturing

Community engagement

Content creation

Tools

Canva

Adobe Suite

Creatify

Job description

Contract: Part-time Remote Contractor (10 hours weekly / 40 hours monthly)

Business Hours: Monday to Friday, flexible between 8:00 AM and 8:00 PM EST (With a 30-minute daily check-in scheduled anytime between 9:00 AM and 12:00 PM EST)

Rate: $5 USD hourly

Availability to Start: Immediately

What You'll Do

As a Social Media Assistant, you will support the brand’s online presence by creating and scheduling content, engaging with the community, and tracking social media performance. You will work closely with the CEO to help grow the audience, foster engagement, and maintain a consistent, on-brand voice across platforms. Your responsibilities will include:

• Plan, create, and schedule posts, stories, reels, and infographics across Instagram, Facebook, and TikTok.
• Develop and execute strategies to grow followers, increase reach, and boost engagement
• Design and edit short-form videos and visual content using existing dance footage or sourced content via Creatify or similar tools.
• Create engaging visual content such as graphics and infographics using tools like Canva or Adobe Suite.
• Write captions and select hashtags using AI tools like ChatGPT, ensuring alignment with the brand voice.
• Stay updated on social media trends, algorithm changes, and best practices to ensure content remains relevant and effective.
• Community Engagement & Lead Nurturing:
• Respond to comments, like and reshare tagged posts during posting times.
• Monitor DMs and interact with followers to nurture leads and build community loyalty.
• Reporting, Communication & Administrative Support:
• Track social media metrics, analyze performance, and prepare monthly reports.
• Share insights, challenges, and opportunities with the CEO regularly.
• Assist with scheduling, file organization, and light editorial tasks such as proofreading and fact-checking.

What You Should Have

Must-haves:

• At least one year of experience managing social media accounts (Instagram, Facebook, TikTok) for brands or organizations.
• Proven experience in a remote or virtual working environment providing social media content creation or assistance.
• Excellent English communication skills, both written and verbal.
• Skills in graphic design tools like Canva or Adobe Suite.
• Ability to edit short videos using platforms like Creatify or similar platforms.
• Proficiency with ChatGPT or similar AI for drafting captions and content, with the ability to personalize and tailor copy to match the brand's voice.
• Comfortable engaging with followers in real-time (likes, comments, DMs).
• Experience nurturing leads and building online communities through consistent interaction.
• Experience using social media analytics tools (native platform insights or third-party tools) to track and report performance.

Technology Specifications:

• Windows 11 or macOS 15 Sequoia
• Minimum Intel i5 8th gen with 8GB of RAM or Apple M1 chip with 8GB of RAM
• Webcam and Headset
• Designated Office Space in your home

Nice-to-haves:

• Basic SEO and keyword research knowledge.
• Interest or background in dance, performing arts, or fitness.
• Experience marketing online courses or digital memberships.
• Familiarity with influencer collaboration or studio marketing.
• Some exposure to email or SMS marketing tools.

Who You Are

You genuinely love social media, not just scrolling, but creating content that connects, entertains, and inspires. You're the kind of person who naturally spots trends, knows what works on each platform, and gets excited about turning everyday moments into engaging posts. You're comfortable working independently and taking the lead, bringing both structure and creativity to a brand's online presence. Just as importantly, you enjoy guiding and educating others, so we're looking for someone who can offer ideas, explain what's working (and why), and suggest ways to grow the audience and engagement. If you have a passion for storytelling, community-building, and dance or movement arts, you'll feel right at home here. We are hoping you are someone who:

• Creates compelling, on-brand content with strong design and storytelling. Takes initiative, solves problems, and consistently delivers quality work on time.
• Stays updated on social media trends and adapts strategies to grow engagement and reach.
• Communicates clearly and professionally, building trust with internal teams and audiences.
• Passionate about social media, spotting trends, leading creatively, and turning ideas into engaging posts.
• Enjoys guiding others by sharing insights to grow audiences, with a love for storytelling, community, and dance or movement arts.