Social Insights & Communications Analyst

Sony Playstation

San Mateo (CA)

Hybrid

USD 136,300 - 204,500

Full time

14 days+
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Benefits offered by this job

Medical benefits
Dental and vision
401(k) matching
Paid time off
Employee discounts

Job summary

Sony Interactive Entertainment in San Mateo, CA is seeking a Communications Insight Analyst to understand social performance, sentiment, and media impact across PlayStation audiences. You will blend hands-on analysis with strategic partnership across PR, Marketing, and cross-functional teams.

You will lead reporting, build dashboards, define metrics, and translate complex data into clear executive-ready narratives.

Qualifications

  • 5–7 years of analytics, insights, or related field.
  • Ability to synthesize quantitative and qualitative data for decisions.
  • Proficiency in analytics and data visualization tools.

Responsibilities

  • Lead social performance reporting for PlayStation content.
  • Conduct social listening and sentiment analysis across audiences.
  • Define metrics, build models, and generate actionable insights.
  • Analyze large datasets to uncover patterns and opportunities.
  • Collaborate with stakeholders to deliver data-driven recommendations.
  • Support reporting on social performance, media coverage, and campaigns.
  • Translate data into executive-ready narratives and dashboards.
  • Assist in AI-assisted workflows to improve reporting efficiency.

Skills

SQL
Python
R
Tableau
Power BI
Excel
Data visualization
Communication

Education

Bachelor's degree in statistics / mathematics / economics

Tools

Emplifi
Sprinklr
Sprout
NetBase
Meltwater
Brandwatch

Job description

Sony Interactive Entertainment in San Mateo, CA is seeking a Communications Insight Analyst to understand social performance, sentiment, and media impact across PlayStation audiences. You will blend hands-on analysis with strategic partnership across PR, Marketing, and cross-functional teams.

You will lead reporting, build dashboards, define metrics, and translate complex data into clear executive-ready narratives.

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