Social Content Creator for Global Hockey Brand

Cascade Maverik, llc; Exeter, Northern (NH, KY); Hybrid; USD 60,000 - 85,000; Full time

Benefits offered by this job

Incentive plan

401(k) matching with employer

Paid parental leave

Employee discount on apparel and gear

Casual & hybrid work environment

Job summary

Bauer Hockey is seeking a Content Creator, Social to bring the brand to life across Instagram, TikTok, YouTube, and more. You will craft concepts, shoot and edit content, and collaborate with athletes, videographers, designers, and product teams to tell authentic brand stories that resonate with players worldwide.

This onsite role emphasizes fast-paced production, platform-native storytelling, and staying ahead of social trends. A passion for hockey and strong editing skills are essential.

Qualifications

• Portfolio or reel showing platform-native social content.
• Experience shooting video and editing long- and short-form content.
• Proven video experience for social media and digital platforms (Instagram, TikTok, YouTube).
• Fluent in social media strategy and platform algorithms.
• Proficiency in Adobe Creative Suite (Illustrator, Photoshop, After Effects).

Responsibilities

• Develop creative concepts and produce engaging social video content across Instagram, TikTok, YouTube, Facebook, and emerging platforms.
• Capture and edit photo and video content in Bauer’s content studio and at shoots/events.
• Create platform-native content that aligns with Bauer's brand while maximizing engagement across channels.
• Adapt content for different platforms and formats while maintaining a core creative idea.
• Collaborate with athletes and creators to bring compelling stories to life.
• Write hooks, captions, scripts, and titles reflecting Bauer’s voice and encouraging engagement.
• Support planning and execution of campaigns, product launches, and always-on content.
• Monitor trends and audience behavior to identify timely content opportunities.
• Optimize content based on performance data and platform best practices.
• Support real-time content capture during live events.
• Maintain organized project files and assets meeting timelines and brand standards.
• Travel as needed for productions and events.

Skills

Social media content creation

Video editing

Storytelling

Adobe Creative Suite

Communication

Education

BS/BA in Marketing, Business, Communications, or related field

Equivalent years of experience

Tools

Adobe After Effects

Photoshop

Illustrator

Job description

Bauer Hockey is seeking a Content Creator, Social to bring the brand to life across Instagram, TikTok, YouTube, and more. You will craft concepts, shoot and edit content, and collaborate with athletes, videographers, designers, and product teams to tell authentic brand stories that resonate with players worldwide.

This onsite role emphasizes fast-paced production, platform-native storytelling, and staying ahead of social trends. A passion for hockey and strong editing skills are essential.