Global Social Content Creator (Hockey)

Bauer Hockey; Exeter (NH); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

401(k) with match

Paid parental leave

Employee discount on apparel and gear

Casual & hybrid work environment

Job summary

Bauer Hockey is seeking a Content Creator, Social to develop platform-native content and strengthen Bauer's brand for players worldwide. You will concept, capture, edit, and collaborate with videographers, designers, strategists, and product teams to tell authentic brand stories.

The role requires creative vision, strong production and editing skills, and a solid understanding of social media trends. Onsite with some travel; supportive benefits and an incentive plan.

Qualifications

• BS or BA in Marketing, Business, Communications, or related field - or equivalent years of relevant and related experience.
• 3+ years related industry experience of hands-on creation of digital content for social media and other platforms.
• Portfolio or reel demonstrating platform-native social content, including short-form vertical video, storytelling, editing.
• Experience shooting video content, editing long- and short-form content, post-production (editing, colors, audio, titles, graphics).
• Proven video experience for social media and digital platforms, including Instagram, TikTok, YouTube.
• Fluent in social media strategy, trends & intricacies of platforms and the algorithms that drive them.
• High degree of proficiency in Adobe Creative Suite (Illustrator, Photoshop, After Effects)
• Excellent interpersonal skills, a flexible and adaptable attitude, and ability to effectively communicate at all levels of organization.
• Ability to work in a fast-paced, dynamic, deadline-oriented environment.
• Passion for hockey with an overall understanding of sports is preferred.
• Adjusts quickly to changing priorities and business needs.
• This is a primarily onsite role, with an expected in-office schedule.
• Travel as needed and/or required by essential job functions.

Responsibilities

• Develop creative concepts and produce engaging social video content across Instagram, TikTok, YouTube, Facebook, and emerging platforms.
• Capture and edit photo and video content in Bauer’s content studio, at athlete shoots and industry events.
• Create platform-native content that aligns with Bauer's brand while maximizing engagement and performance across each channel.
• Adapt and version content across platforms, primarily short form to the right aspect ratios, audience, regions, and campaign objectives while maintaining a consistent creative idea.
• Collaborate with athletes and creators to bring compelling stories to life.
• Write strong hooks, captions, scripts, interview questions, titles, that reflect Bauer’s voice and encourage engagement.
• Support the planning and execution of campaigns, product launches, and always-on content initiatives.
• Monitor social media trends, audience behavior, and platform updates to identify opportunities for timely and relevant content.
• Optimize creative based on performance data, audience insights, and platform best practices.
• Support real-time content capture and publishing during live events.
• Maintain organized project files and deliver assets that meet production timelines and brand standards.
• Travel as needed to support content productions, events, and marketing initiatives.

Skills

Video editing

Social media strategy

Adobe Creative Suite

Photography

Communication

Education

BS/BA in Marketing or related

Tools

After Effects

Photoshop

Illustrator

Job description

Bauer Hockey is seeking a Content Creator, Social to develop platform-native content and strengthen Bauer's brand for players worldwide. You will concept, capture, edit, and collaborate with videographers, designers, strategists, and product teams to tell authentic brand stories.

The role requires creative vision, strong production and editing skills, and a solid understanding of social media trends. Onsite with some travel; supportive benefits and an incentive plan.