Social Associate Marketing Manager (Hybrid)

Cella; Washington (District of Columbia); On-site; USD 83,000 - 90,000; Full time

Job summary

Cella is seeking an Associate Manager, Social Media to support strategic and creative content development across editorial features and TV titles. You will assist Managers and Senior Managers, overseeing daily social strategy for digital stories and print features across Animals, Travel, Kids & Family, History, and Science, alongside TV campaign execution.

The role focuses on audience-first storytelling to grow subscriptions, drive streaming user acquisition, and elevate brand affinity.

Qualifications

• 3-4 years of experience in social media, content creation, and editorial content marketing.
• Proven ability to navigate fast-paced news cycles and entertainment environments.

Responsibilities

• Support Managers and Senior Managers on daily content and campaign strategies tailored by topic and audience.
• Partner with Editorial and TV marketing teams to produce high-impact, conversation-driving daily content.
• Advise on social best practices, platform updates, and cultural trends.
• Refine tactics throughout campaign cycles using real-time performance data and emerging trends.
• Support creator, expert, and celebrity partnerships aligned with core editorial and TV priorities.

Skills

Social media

Content creation

Editorial content marketing

Cross-functional collaboration

Project management

Storytelling

Tools

Photoshop

Canva

Job description

Compensation Range: $40 - 43 per hour The Campaigns & Content Social Marketing team for a leading client in parks and entertainment (editorial and social sector) drives social strategy for TV programming, print, and digital editorial. We deliver measurable impact through strategic partnerships, creator collaborations, and owned social presence. By collaborating across teams, we curate and create content for branded channels that educates, entertains, and connects fans to new editorial and programming.

Location: Washington, Washington, D.C. Job Type: Contract Compensation Range: $40 - 43 per hour The Campaigns & Content Social Marketing team for a leading client in parks and entertainment (editorial and social sector) drives social strategy for TV programming, print, and digital editorial. We deliver measurable impact through strategic partnerships, creator collaborations, and owned social presence. By collaborating across teams, we curate and create content for branded channels that educates, entertains, and connects fans to new editorial and programming.

We are seeking an Associate Manager, Social Media to support strategic and creative content development across editorial features and TV titles. Assisting Managers and Sr. Managers, this role oversees daily social strategy for digital stories and print features across Animals, Travel, Kids & Family, History, and Science, alongside TV campaign execution.

The Associate Manager supports top-tier creative execution from production to launch. You will take an audience-first approach aligned with core business goals: growing digital and magazine subscriptions, driving streaming user acquisition, and elevating brand affinity.

Success requires a strong storytelling and marketing mindset, pairing sound judgment with a deep passion for editorial and entertainment across Natural History, Science, History, Travel, Culture, and Kids. Based in Washington, D.C. (4 days/week on-site).

Responsibilities:

• Support Managers and Sr. Managers on daily content and campaign strategies tailored by topic and audience.
• Partner with Editorial and TV marketing teams to produce high-impact, conversation-driving daily content.
• Advise on social best practices, platform updates, and cultural trends.
• Refine tactics throughout campaign cycles using real-time performance data and emerging trends.
• Support creator, expert, and celebrity partnerships aligned with core editorial and TV priorities.

Creator Content Strategy:

• Guide ideation, campaign development, and execution for creator-led initiatives.
• Collaborate with Content, Marketing, PR/Comms, and Creative teams to build innovative creator experiences across channels.
• Champion experimental content formats while protecting brand integrity.

Content Production:

• Assist the creative pipeline from ideation and direction through final sign-off.
• Support hands-on production, including expert interviews and on-set social capture.
• Partner with internal teams, agencies, and talent reps on live events, social training, digital activations, paid creative, and influencer campaigns.
• Maintain content calendars and process workflows to ensure timely execution.

Data & Reporting:

• Monitor channel performance to evaluate strategy and creative impact.
• Translate performance data into actionable campaign optimization recommendations.
• Build campaign reports alongside the Analytics team.

Qualifications:

• 3-4 years of experience in social media, content creation, and editorial content marketing.
• Proven background navigating fast-paced news cycles and entertainment environments.

Must Have:

• Expertise in organic social media, content creation, copy/caption writing, and photo/video development.
• Strong cross-functional collaboration and multi-stakeholder project management skills.
• Proficiency in Photoshop and/or Canva.
• Strong Microsoft Office skills.

Nice to Have:

• Creator marketing and activation experience.
• Experience managing external agencies or vendors.
• Familiarity with Airtable.
• Proactive self-starter mindset.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Cella, a randstad digital company, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [e-mail].

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Cella by randstad digital offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.