SMS & Mobile PMM Lead for Global Growth & Equity

Klaviyo; San Francisco (CA); Hybrid; USD 88,000 - 132,000; Full time

Job summary

Klaviyo Inc. in San Francisco is seeking a versatile Product Marketing Lead for our SMS and Mobile product team. You will own go-to-market strategies, coordinate with Sales, Success, Enablement, and Growth Marketing, and shape the roadmap with market insights.

You will analyze mobile trends, champion customer needs, drive launches, and build ROI tools to scale revenue. This role demands a fast-paced, data-driven approach and a track record of successful product marketing in a SaaS environment.

Qualifications

• 2+ years of experience in B2B SaaS product marketing roles
• Marketing tech experience and/or e-commerce is a huge plus
• Proven ability to craft positioning and messaging that differentiates a product

Responsibilities

• Define value proposition and messaging for Klaviyo SMS & Mobile product suite
• Lead end-to-end GTM strategies across Sales, Success, Enablement, and Growth Marketing
• Track global mobile trends to position Klaviyo as a top mobile marketing solution
• Collaborate with Product Management to surface market needs and influence roadmap
• Develop campaigns, ROI models, and cross-sell playbooks to grow revenue
• Create GTM assets and enablement materials for sales teams
• Lead cross-functional efforts to support the mobile business unit

Skills

B2B SaaS marketing

SMS & Mobile marketing

Job description

Klaviyo Inc. in San Francisco is seeking a versatile Product Marketing Lead for our SMS and Mobile product team. You will own go-to-market strategies, coordinate with Sales, Success, Enablement, and Growth Marketing, and shape the roadmap with market insights.

You will analyze mobile trends, champion customer needs, drive launches, and build ROI tools to scale revenue. This role demands a fast-paced, data-driven approach and a track record of successful product marketing in a SaaS environment.