SiC Advanced Packaging Product Marketing Lead

Wolfspeed; Durham (NC); On-site; USD 110,000 - 160,000; Full time

Job summary

Wolfspeed in Durham, NC, is seeking a Product Marketing Manager for SiC advanced packaging to own go-to-market strategy and product positioning for the SiC substrate portfolio in 2.5D and 3D packaging for HPC and AI data center applications. You will translate market and customer requirements into a compelling roadmap, develop launch plans, and collaborate with product management, applications engineering, and ecosystem partners. Domesti

c and global travel is expected.

Qualifications

• Bachelor's degree in Electrical Engineering, Materials Science, Marketing, or equivalent; MBA is preferred.
• Strong understanding of wide band-gap materials and SiC technology.
• Excellent communication and storytelling skills to both technical and executive audiences.

Responsibilities

• Own product positioning, messaging, and value propositions for the SiC advanced-packaging portfolio.
• Define go-to-market strategy and launch plans for new SiC packaging products.
• Conduct market sizing, competitive analysis, and use-case prioritization.
• Engage with partners, customers, and foundries to validate requirements and shape demand.
• Build sales enablement assets and train Wolfspeed sales teams and ecosystem partners.

Skills

Product positioning

Market analysis

Storytelling

Executive communication

Negotiation

Education

Electrical Engineering

Materials Science

Marketing

MBA

Job description

Wolfspeed in Durham, NC, is seeking a Product Marketing Manager for SiC advanced packaging to own go-to-market strategy and product positioning for the SiC substrate portfolio in 2.5D and 3D packaging for HPC and AI data center applications. You will translate market and customer requirements into a compelling roadmap, develop launch plans, and collaborate with product management, applications engineering, and ecosystem partners. Domesti

c and global travel is expected.