SEO Strategist, Veterinary (Remote, Dallas)

Blacksmith Agency LLC; Dallas (TX); Remote; USD 90,000 - 120,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an SEO Strategist, Veterinary to own search for veterinary clients. You will shape the technical roadmap, content priorities, and the ranking story for the client.

You are the strategic voice at the table and make the calls. You will handle technical SEO, keyword strategy, on-page optimization with writers and AI, and ensure visibility across AI and classic organic results while coordinating local and multi-location SEO efforts.

Qualifications

• 3+ years hands-on in SEO with audits and fixes.
• Fluency with US clients on live calls.
• Agency experience across multiple clients.
• SEO for veterinary or multi-location businesses is a strong plus.

Responsibilities

• Own technical SEO: crawl, indexation, site speed, schema, and site architecture.
• Define keyword strategy and on-page optimization with writers/AI.
• Improve visibility in AI search and traditional results.
• Manage links, local search, and multi-location SEO as needed.
• Report in GA4 and Search Console; roadmap for each client.

Tools

Screaming Frog

Ahrefs

Semrush

Google Search Console

GA4

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Search only. Paid media is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As SEO Strategist, Veterinary you own search for a book of veterinary clients (veterinary groups and multi-clinic practices): the technical roadmap, the content priorities and the ranking story when the client asks what moved. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Technical SEO: crawl, indexation, site speed, schema and site architecture.
• Keyword strategy, on‑page optimization and content priorities, with writers and AI producing the drafts.
• Getting clients found in AI search: Google AI Overviews, ChatGPT and Perplexity, alongside classic organic results.
• Links, local search and multi‑location SEO where the client needs it.
• Reporting in GA4 and Search Console, and the quarterly roadmap for each client.

What You Bring

• 3+ years hands‑on in SEO: you have run the audits and made the fixes yourself.
• Fluency with Search Console, GA4, Screaming Frog and Ahrefs or Semrush.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• SEO for veterinary or similar multi‑location businesses is a strong plus.