SEO Specialist - Technical & Content Strategy

Pavago; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Pavago is seeking an SEO Specialist to enhance their client's organic growth through technical SEO and creative content strategies. The ideal candidate will conduct audits, optimize site performance, and develop content that converts, collaborating with a dynamic team.

Qualifications

• 2-4 years of hands-on SEO experience, preferably agency.
• Strong grasp of technical and on-page SEO.
• Proven ability to lead technical audits and execute strategies.

Responsibilities

• Conduct in-depth SEO audits and identify site issues.
• Perform keyword research, content gap analysis, and SERP audits.
• Manage on-page SEO and monitor content performance.

Skills

Technical SEO

Content Strategy

Keyword Research

Analytics

Client Communication

Tools

GA4

Google Search Console

Ahrefs

SEMrush

Screaming Frog

Looker Studio

Job description

Job Title | SEO Specialist - Technical & Content Strategy

Full-Time | Remote
Working Hours | CST

About Role

Pavago is for an SEO Specialist to join their client's dynamic team — someone who can bring both technical SEO expertise and creative content strategy to the table. If you’re passionate about organic growth, love diving deep into audits and SERPs, and enjoy building content strategies that convert, we’d love to meet you.

Key Responsibilities

Technical SEO

• Conduct in-depth SEO audits (crawlability, indexing, Core Web Vitals, etc.)
• Identify and prioritize site issues; collaborate with developers to implement fixes
• Optimize site speed, mobile responsiveness, internal linking, schema markup, and redirects
• Manage sitemap.xml and robots.txt configurations
• Ensure GA4 and Google Search Console are properly set up and tracking SEO KPIs
• Proactively respond to algorithm updates and adjust strategies
• Evaluate UX and conversion pathways to help turn organic traffic into leads
• Conduct competitor research and monitor evolving search trends

Content Strategy

• Perform keyword research, content gap analysis, and SERP audits
• Develop SEO-driven content calendars with strategists and copywriters
• Write content briefs for landing pages, blogs, and service pages with clear optimization guidelines
• Oversee on-page SEO: metadata, headings, semantic HTML, and internal linking
• Monitor performance of new and updated content; iterate for better results
• Maintain quality standards and SEO consistency across all content assets

Requirements

• 2–4 years of hands-on SEO experience (agency experience preferred)
• Strong grasp of both technical SEO and on-page/content SEO
• Demonstrated ability to lead technical audits and collaborate with developers
• Proven track record of building and executing SEO-driven content strategies
• Familiarity with SEO tools such as GA4, GSC, Ahrefs/SEMrush, Screaming Frog, and Looker Studio
• Fluent in English (written and verbal) and comfortable with client communication
• Bonus: experience with local SEO, schema markup, and conversion-focused UX

What Makes You a Perfect Fit

• You love both numbers and narratives — equally excited to debug Core Web Vitals as you are to craft a content strategy
• You can speak SEO to developers, clients, and copywriters — adjusting your language for each audience
• You're collaborative, proactive, and thrive in a fast-paced agency environment
• You’re detail-obsessed, organized, and manage multiple priorities with ease
• You care about impact — tracking how your work drives traffic, leads, and business growth

What Does Your Day Look Like?

• Morning team standup or async updates via Slack
• Reviewing performance dashboards in Looker Studio or GA4
• Conducting a technical audit or digging into an issue flagged by a strategist
• Keyword mapping and planning with the content team
• Writing or reviewing SEO briefs for upcoming content
• Reviewing developer updates or client feedback
• Checking in on rankings, crawling errors, or content performance
• Ending the day by documenting your progress in Trello and prepping your next tasks

Interview Process

1. Application Review – We’ll review your resume and relevant experience
2. Zoom Interview with Pavago Team – Quick 30-minute chat to get to know you and your skill set better.
3. Final Interview – Meet with our client's SEO Director and Strategist for deeper discussions
4. Offer – If we’re a great match, we’ll make it official

Apply Now

If you’re ready to take the lead on SEO strategy across diverse client accounts and work with a team that values your expertise, Apply Now!