SEO & GEO Strategy Director

Omnicom Media; New York (NY); On-site; USD 120,000 - 125,000; Full time

Job summary

Omnicom Media seeks an Associate Director with deep SEO and digital marketing expertise to lead audits, training, and reporting while shaping cutting-edge SEO services and business intelligence. You will guide a team of analysts, collaborate with cross-functional groups, and drive client success in a fast-paced environment.

You will build strong client relationships, present strategic viewpoints, and contribute research to benefit clients and internal teams.

Qualifications

• Substantial experience in digital marketing with an emphasis on SEO.
• Substantial experience with tools relating to web analytics, SEO reporting, link, and technical analysis.
• Experience collaborating or working in Paid Search and Social.
• Strong grasp of Microsoft Outlook, Excel, PowerPoint, and Word.
• Excellent written and verbal communication skills with the know-how to translate detailed knowledge into key takeaways for all positions from analysts to C-level executives.
• Demonstrated track record of moving client partnerships forward to generate results and new business opportunities.

Responsibilities

• Lead the strategy for presentation of audits, training, and reporting.
• Build out cutting edge SEO services such as search as business intelligence and reputation management.
• Lead, develop, and manage Manager, Sr. Analyst, and Analysts.
• Offer guidance, support, and direction as well as provide development opportunities and ongoing feedback.
• Accountable for team development, including utilizing organizational tools such as learning and development, creating internal opportunity for staff, and maintaining positive morale.
• Identify opportunities to improve efficiencies and templatize/automate tactical work.
• Clearly define elements of SEO projects to set expectations of what is and is not in scope.
• Aid the director and VP in scoping both future projects and staffing.
• Work seamlessly with cross-functional teams including paid search, paid social, content production, and web development from multiple agencies within the IPG family.
• Verbally, literally, and visually provide strategic and tactical guidance on SEO best practices.
• Identify new opportunities for service line evolution and development.
• Maintain good working relationships and sell in new projects where it benefits the client.

Skills

SEO

Web analytics

Paid search & social

MS Office

Client relationships

Communication

Tools

Microsoft Office Suite

Job description

Omnicom Media seeks an Associate Director with deep SEO and digital marketing expertise to lead audits, training, and reporting while shaping cutting-edge SEO services and business intelligence. You will guide a team of analysts, collaborate with cross-functional groups, and drive client success in a fast-paced environment.

You will build strong client relationships, present strategic viewpoints, and contribute research to benefit clients and internal teams.