Lead SEO Strategist & Team Leader

Digitas North America; New York (NY); On-site; USD 97,000 - 156,000; Full time

Benefits offered by this job

Medical coverage

Dental

Vision

401K

Family care leave

Job summary

Digitas North America is seeking an Associate Director of Search Engine Optimization to lead a high-performance team and advance SEO strategy. You will analyze data, create client-ready insights, and guide proposals with delivery teams to optimize search performance.

The role requires strong leadership, forecasting, and cross-functional collaboration across marketing, tech, and creative teams; travel may be required as projects demand.

Qualifications

• A four-year degree in marketing, computer science or a related field.
• 6+ years of combined experience in search engine optimization, project management or account management.
• Proven leadership skills and prior experience managing a team.
• Experience scoping projects, providing forecasts and driving ongoing process improvement.
• Strong analytical and problem solving skills – and a knack for details.
• Ability to manage and prioritize multiple projects simultaneously and make smart, fast decisions.
• Knowledge of HTML, JavaScript, and CSS.
• Outstanding leadership and people management skills.
• Stellar communication and presentation skills – you’re poised, articulate and convincing.
• Willingness to travel as needed – you’re open to new places, new faces and new ideas.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation.

Responsibilities

• Clearly and convincingly presenting search engine optimization capabilities to clients and best practices to internal teams
• Developing and presenting proposals and recommended tactics to clients and working with Managers and Supervisors to present all client deliverables
• Leading process improvement efforts
• Developing or approving all scopes of work that include search engine optimization
• Ensuring excellence and accuracy in all client deliverables
• Collaborating with Delivery Managers on project timelines and with Staffing on resource needs
• Developing and maintaining high-quality talent

Skills

SEO leadership

Team management

Project forecasting

HTML/CSS/JS

Travel availability

Strong communication

Data analysis

Education

Four-year degree in marketing or related

Tools

Google Analytics

Adobe Analytics

SEMrush

BrightEdge

Job description

Digitas North America is seeking an Associate Director of Search Engine Optimization to lead a high-performance team and advance SEO strategy. You will analyze data, create client-ready insights, and guide proposals with delivery teams to optimize search performance.

The role requires strong leadership, forecasting, and cross-functional collaboration across marketing, tech, and creative teams; travel may be required as projects demand.