SEO & Campaigns Lead (Hybrid) — Real-Impact Marketing

Slovensky Law; Roanoke (VA); Hybrid; USD 45,000 - 48,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

HSA and FSA options

Life and disability insurance

401(k)

Paid holidays and PTO

Job summary

Slovensky Divorce & Family Law is seeking an experienced Marketing Operations lead in Roanoke, VA to own our online presence and drive growth. You will oversee internal SEO, content workflows, and vendor coordination, ensuring site health and strong attorney profiles for better client acquisition.

You will manage campaigns across Google Business Profile, social media, and lead magnets, while coordinating WordPress updates, analytics, and automation.

Qualifications

• Experience running in-house SEO and content campaigns with measurable results.
• Ability to audit pages, optimize structure, and monitor cannibalization and rankings.
• Proven track record coordinating vendors and marketing tech.

Responsibilities

• Own how the firm shows up online and ensure alignment with brand and goals.
• Oversee SEO implementation, performance, and issue detection before client impact.
• Maintain Google Business Profile and optimize attorney profiles for conversions.
• Coordinate video marketing, social content, and lead magnets.
• Drive recruitment campaigns and support PR efforts with data-driven insights.
• Manage WordPress updates and vendor relationships to deliver on-time work.

Skills

SEO

Analytics

Content marketing

WordPress

Vendor management

Social media

Marketing automation

Lead generation

Project coordination

Communication

Education

Bachelor's in Marketing, Communications

Tools

WordPress CMS

Google Analytics

CRM

AI tools (ChatGPT)

Job description

Slovensky Divorce & Family Law is seeking an experienced Marketing Operations lead in Roanoke, VA to own our online presence and drive growth. You will oversee internal SEO, content workflows, and vendor coordination, ensuring site health and strong attorney profiles for better client acquisition.

You will manage campaigns across Google Business Profile, social media, and lead magnets, while coordinating WordPress updates, analytics, and automation.