SEO & Analytics‑Driven Web Content Specialist

Trine University - Fort Wayne; Angola (IN); On-site; USD 45,000 - 60,000; Full time

Benefits offered by this job

Life Insurance options

Paid vacation and sick time

Retirement contribution and matching

Education benefits for employees and dependents

Job summary

A higher education institution in Angola, Indiana, is seeking a Web Content Specialist. The role involves creating and managing web content aligned with the institution's brand and improving SEO to enhance online visibility. The ideal candidate will have a Bachelor’s degree in a related field and at least 2 years of experience in web content management or digital marketing. The position offers competitive benefits and the chance to make a significant impact on the university's online presence.

Qualifications

• 2+ years of experience in web content management or digital marketing.
• Strong analytical skills to monitor and improve user engagement.
• Ability to collaborate effectively with teams.

Responsibilities

• Create and optimize web content for the university's site.
• Implement SEO strategies to increase online visibility.
• Monitor website performance and propose improvements.

Skills

SEO best practices

Analytics tools (e.g., GA4)

Web content management

Content writing and editing

Collaboration with marketing teams

Education

Bachelor’s degree in Marketing, Communications, or related field

Tools

Content Management Systems (CMS)

Job description

A higher education institution in Angola, Indiana, is seeking a Web Content Specialist. The role involves creating and managing web content aligned with the institution's brand and improving SEO to enhance online visibility. The ideal candidate will have a Bachelor’s degree in a related field and at least 2 years of experience in web content management or digital marketing. The position offers competitive benefits and the chance to make a significant impact on the university's online presence.