Hybrid Web Content Specialist - SEO & Accessibility

Augsburg University; Minneapolis (MN); Hybrid; USD 48,000 - 55,000; Full time

Benefits offered by this job

Medical benefits

Tuition remission

Paid time off

EAP

Job summary

Augsburg University in Minneapolis is seeking a Website Content Specialist to plan, create, publish, and continuously improve content across Augsburg University and Luther Seminary web properties. You will ensure content is accurate, accessible, and user-centered, aligning with branding and inclusive digital experiences.

You will manage CMS updates, apply SEO basics, monitor GA4 performance, support WCAG standards, and collaborate with campus partners to translate program information into clear

Qualifications

• Associate degree or higher in Web Development, Computer Science, Marketing, Communications, Digital Media, or related field.
• Minimum of two years of relevant professional experience in website content management, digital communications, web development, marketing, or a related area.
• Experience with CMS to edit/publish web content.
• Experience using Google Analytics or other analytics tools to monitor performance.
• Working knowledge of web accessibility standards and digital accessibility principles.
• Basic HTML and CSS knowledge.

Responsibilities

• Update, revise, format, and publish web content within the CMS.
• Apply basic SEO and AEO practices, including updates to headings, meta descriptions, keywords, and links.
• Review and optimize content based on performance data and campus requests.
• Maintain consistent formatting, messaging, and visual presentation per brand standards.
• Monitor website traffic and engagement using GA4 and other tools.
• Identify trends and opportunities to improve user experience and institutional goals.
• Ensure WCAG-compliant accessibility of content and multimedia.
• Collaborate with campus partners and document CMS processes and guides.

Skills

Web analytics

SEO basics

WCAG accessibility

CMS collaboration

Communication

Education

Associate degree or higher in Web Development, Computer Science, Marketing, Communications, Digital Media, or related field

Tools

CMS platforms

GA4

HTML/CSS basics

Job description

Augsburg University in Minneapolis is seeking a Website Content Specialist to plan, create, publish, and continuously improve content across Augsburg University and Luther Seminary web properties. You will ensure content is accurate, accessible, and user-centered, aligning with branding and inclusive digital experiences.

You will manage CMS updates, apply SEO basics, monitor GA4 performance, support WCAG standards, and collaborate with campus partners to translate program information into clear