SEO & AEO Growth Manager | AI-Driven CRO Lead

LATCH

United States

Remote

USD 120,000 - 170,000

Full time

14 days+

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Benefits offered by this job

Parental Leave
Flexible Time Off
Flexible Working Days
Comprehensive Health Coverage
401(k) Retirement Plan

Job summary

HelloTech, a DOOR company, is redefining in-home tech services and building a national search and conversion engine for organic growth. We’re seeking a Manager, SEO & AEO to own the roadmap for search visibility, AI integration, and on-site performance, turning traffic into booked services.

You will lead SEO, AEO, and CRO programs across D2C and B2B, collaborate with design, product, and engineering, and scale content in Webflow, while using AI tools to accelerate insight and impact.

Qualifications

  • 3 to 5+ years of hands-on SEO experience with proven results in both D2C and B2B environments.
  • 1+ years of AEO experience.
  • Experience with Webflow or similar visual CMS platforms, with a clear understanding of their SEO capabilities and constraints.
  • Deep technical SEO knowledge including crawl optimization, Core Web Vitals, schema, indexing, and JavaScript rendering.
  • Strong experience with conversion rate optimization, website analytics, and A/B testing tools (e.g. Google Optimize, VWO, Optimizely).
  • Expertise in Answer Engine Optimization, with an understanding of how to rank in AI-powered search experiences.
  • High comfort level using AI tools to streamline workflows and optimize content at scale.
  • Proficiency with Google Search Console, GA4, SEMrush, Ahrefs, and CMS environments.
  • Strong understanding of content frameworks that balance search demand, UX, and conversion intent.
  • Analytical mindset with the ability to report on performance and recommend data-driven optimizations.
  • Strong communicator who collaborates effectively across content, design, product, and engineering.

Responsibilities

  • Lead the full strategy and execution of SEO and AEO programs to drive organic visibility, traffic, and engagement across traditional search and AI-powered platforms.
  • Optimize HelloTech’s website performance and conversion funnel, identifying opportunities to improve UX, reduce bounce rate, and increase booking and lead conversions.
  • Build and scale high-impact content that ranks in Google, appears in featured snippets, and is favored by LLMs like ChatGPT and Gemini.
  • Partner with design and engineering to execute CRO tests, including A/B experiments on landing pages, CTAs, copy, and layouts.
  • Manage technical SEO health including site speed, mobile performance, structured data, crawlability, and Core Web Vitals.
  • Use AI tools to accelerate content strategy, keyword clustering, and site audits.
  • Establish reporting frameworks that track organic traffic, keyword performance, site engagement, conversion rates, and revenue impact.
  • Collaborate across Marketing, Product, and Engineering to align on-site structure and campaigns with SEO and CRO best practices, leveraging Webflow’s CMS and visual design tools.
  • Act as the internal champion for SEO, AEO, and CRO best practices, helping the company stay ahead of evolving algorithms and AI search behavior.
  • Identify future team needs and help scale SEO and CRO functions as HelloTech and DOOR grow.

Skills

SEO strategy
AEO
CRO testing
Webflow CMS
Technical SEO
Analytics (GA4)
SEMrush
Ahrefs
AI tools
Content optimization

Tools

Google Optimize
VWO
Optimizely
Google Search Console
GA4

Job description

HelloTech, a DOOR company, is redefining in-home tech services and building a national search and conversion engine for organic growth. We’re seeking a Manager, SEO & AEO to own the roadmap for search visibility, AI integration, and on-site performance, turning traffic into booked services.

You will lead SEO, AEO, and CRO programs across D2C and B2B, collaborate with design, product, and engineering, and scale content in Webflow, while using AI tools to accelerate insight and impact.

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