Senior Web Publisher - Remote-Ready Digital Lead

Liberty Mutual Insurance; Seattle (WA); On-site; USD 90,000 - 130,000; Full time

Job summary

Liberty Mutual Insurance is seeking a Senior Web Publisher in a role with strong emphasis on CMS publishing, HTML/CSS proficiency, and audience personalization for the independent agent portal. Seattle, WA is strongly preferred, with Boston also considered and remote options for the right candidate.

You will build and publish web pages, implement personalization rules, and coordinate across Marketing Strategy, Content & Editorial, and technology teams while leading publishing projects from

Qualifications

• Proven ability to manage the project management life cycle for projects of varying complexity.
• Experience working with HTML/CSS to publish and troubleshoot web pages.
• Experience building audience-targeting and personalization rules in CMS.
• Strong collaboration with marketing, editorial and technology teams.

Responsibilities

• Build, update, and publish web pages and components in the CMS.
• Create and validate audience-targeting and personalization rules.
• Lead complex publishing projects from intake through launch.
• Use analytics and monitoring tools to troubleshoot and optimize digital experiences.
• Identify opportunities to improve publishing workflows and best practices.
• Collaborate with fellow publishers to ensure high-quality execution.

Skills

Project management

HTML & CSS

Personalization

Audience targeting

Attention to detail

Cross-functional collaboration

Education

Bachelor's degree or equivalent experience

Tools

Analytics tools

Job description

Liberty Mutual Insurance is seeking a Senior Web Publisher in a role with strong emphasis on CMS publishing, HTML/CSS proficiency, and audience personalization for the independent agent portal. Seattle, WA is strongly preferred, with Boston also considered and remote options for the right candidate.

You will build and publish web pages, implement personalization rules, and coordinate across Marketing Strategy, Content & Editorial, and technology teams while leading publishing projects from