Senior Web Experience & Operations Lead

Cloud Software Group, LLC; Connecticut; On-site; USD 115,000 - 172,000; Full time

Job summary

Citrix is seeking a Senior Web Experience/Operations Manager to own the execution, optimization, and governance of Citrix.com. This role bridges Marketing, IT, and external partners to ensure growth, engagement, and AI visibility across the digital ecosystem.

The ideal candidate balances hands-on execution with strategic thinking, planning, publishing, and optimization of web experiences with governance standards. This is a business-focused digital role, not software development.

Qualifications

• 8+ years of experience managing enterprise websites or digital experiences.
• Experience with Adobe Experience Manager (AEM) or similar CMS platforms.
• Strong understanding of website publishing workflows and content governance.
• Experience supporting demand generation, campaign marketing, or digital marketing programs.
• Working knowledge of SEO principles and website optimization.
• Experience with analytics platforms such as Google Analytics 4.

Responsibilities

• Own day-to-day website updates, landing pages, and promotional content.
• Build, edit, and publish content within AEM and related platforms.
• Ensure brand, messaging, accessibility, and UX standards across experiences.
• Collaborate with Product Marketing, Campaign Marketing, and IT stakeholders.
• Analyze website performance with GA4 and optimize engagement and journeys.
• Coordinate with agencies and vendors to deliver enhancements and fixes.

Skills

AEM expertise

GA4 analytics

SEO knowledge

Stakeholder management

Project management

Tools

Adobe Experience Manager

Click-up

Jira

Job description

Citrix is seeking a Senior Web Experience/Operations Manager to own the execution, optimization, and governance of Citrix.com. This role bridges Marketing, IT, and external partners to ensure growth, engagement, and AI visibility across the digital ecosystem.

The ideal candidate balances hands-on execution with strategic thinking, planning, publishing, and optimization of web experiences with governance standards. This is a business-focused digital role, not software development.