Senior Web Content Lead — Flexible & Data-Driven UX

GuideStone Financial Resources; Headquarters (ID); Hybrid; USD 80,000 - 110,000; Full time

Benefits offered by this job

Flexible work schedules

Community outreach opportunities

Generous benefits package

Tuition reimbursement

Job summary

GuideStone Financial Resources is seeking a Web Content Manager to lead a high-performing team that drives content across its public-facing digital properties. This role is crucial for managing the full lifecycle of web content and requires a blend of digital acumen and strong leadership skills.

The successful candidate will oversee web analytics, SEO strategies, and compliance standards, ensuring optimal user experiences while enhancing digital engagement and performance. Candidates should possess a bachelor’s degree and considerable experience in digital marketing.

Qualifications

• 7+ years of digital marketing or web experience, including 2+ years leading teams.
• Proven ability to manage complex, cross-functional projects and drive measurable results.
• Strong organizational skills with the ability to manage multiple priorities.

Responsibilities

• Lead, develop, and empower a team of web content strategists.
• Drive GuideStone’s web content strategy and execution.
• Own and evolve SEO/GEO/AEO strategy for discoverability.

Skills

Digital marketing

Team leadership

SEO optimization

Web analytics

HTML/CSS

Education

Bachelor’s degree in Marketing, Computer Science, Digital Marketing, or related field

Tools

Google Analytics

Google Tag Manager

SEMrush

Sitecore (CMS)

Job description

GuideStone Financial Resources is seeking a Web Content Manager to lead a high-performing team that drives content across its public-facing digital properties. This role is crucial for managing the full lifecycle of web content and requires a blend of digital acumen and strong leadership skills.

The successful candidate will oversee web analytics, SEO strategies, and compliance standards, ensuring optimal user experiences while enhancing digital engagement and performance. Candidates should possess a bachelor’s degree and considerable experience in digital marketing.