Senior Strategic Product Marketing Architect

SPS Commerce Inc; Minneapolis (MN); Hybrid; USD 113,000 - 175,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

Paid time‑off

401(k)

Health savings account

Stock purchase plan

Job summary

SPS Commerce Inc. is seeking a Strategic Product Marketing Manager to own messaging, positioning, and go‑to‑market strategy across product lines.

You will architect scalable frameworks, drive cross‑functional initiatives, and shape how product marketing operates at scale in a fast‑moving SaaS environment. You’ll collaborate with Product, Sales, and Marketing to define ICPs and personas, develop growth strategies, and turn market insights into compelling stories.

Qualifications

• Bachelor’s degree and 8–10+ years of relevant experience in product marketing, product management, or a related field; or equivalent combination of education and experience.
• Deep knowledge of the product marketing discipline, typically viewed as having a specialty within the field, with proven ability to architect scalable frameworks and lead complex cross‑functional initiatives.
• Excellent written and verbal communication skills.
• Proven competence with Microsoft Office and standard marketing platforms.
• Experience in B2B SaaS, supply chain, or retail technology industries preferred.
• Experience speaking publicly or representing a brand externally through events, podcasts, or webinars preferred.
• Familiarity with competitive and market intelligence tools preferred.

Responsibilities

• Architect positioning and messaging systems used across portfolios and identify value pillars.
• Lead scalable go‑to‑market frameworks and playbooks for product launches.
• Establish thought leadership strategy for key segments.
• Build market and competitive intelligence systems and own counter‑positioning programs.
• Track adoption trends and develop solutions to improve usage.
• Define ICP, buyer, and user personas and optimize the buying experience.
• Engage with customers and industry events to cultivate stories and webinars.
• Partner with Product, Sales, and Marketing to drive growth strategies.

Skills

Excellent communication

Product marketing

Public speaking

Cross-functional collaboration

Strategic thinking

Education

Bachelor’s degree

Tools

Microsoft Office

Marketing platforms

Competitive intelligence tools

Job description

SPS Commerce Inc. is seeking a Strategic Product Marketing Manager to own messaging, positioning, and go‑to‑market strategy across product lines.

You will architect scalable frameworks, drive cross‑functional initiatives, and shape how product marketing operates at scale in a fast‑moving SaaS environment. You’ll collaborate with Product, Sales, and Marketing to define ICPs and personas, develop growth strategies, and turn market insights into compelling stories.