Strategic Product Marketing Manager

Finch Turf, Inc.; Minneapolis (MN); Hybrid; USD 113,000 - 175,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

Paid time off

401(k)

Stock purchase plan

Flexible spending accounts

Job summary

SPS Commerce is a leading cloud-based supply chain management provider seeking a Strategic Product Marketing Manager. You will own messaging, positioning, and go-to-market strategies across portfolios to drive market understanding and adoption, operating with broad autonomy.

Based in the US with a hybrid option (Minneapolis, MN or Rogers, AR) or remote, you’ll architect scalable frameworks, lead cross-functional initiatives, and shape how product marketing operates at scale.

Qualifications

• Bachelor’s degree with 8–10+ years in product marketing or related field.
• Ability to architect scalable frameworks and lead cross-functional initiatives.
• Excellent written and verbal communication skills.
• Experience with Microsoft Office and standard marketing platforms.
• Experience in B2B SaaS, supply chain, or retail technology industries preferred.
• Experience speaking publicly or representing a brand through events or webinars.
• Familiarity with competitive and market intelligence tools.

Responsibilities

• Architect positioning and messaging systems across portfolios, aligning with new value pillars and insights.
• Architect scalable go-to-market frameworks and playbooks for product launches.
• Establish thought leadership strategy for key segments.
• Architect market and competitive intelligence systems and drive counter-positioning.
• Track adoption trends and develop solutions for adoption challenges.
• Define ICP, buyer, and user personas and own the buying experience.
• Build market and customer expertise through customer conversations and events.

Skills

Messaging & Positioning

Go-to-Market Strategy

Cross-functional Leadership

Public Speaking

Written & Verbal Communication

B2B SaaS / Retail Tech

Education

Bachelor's degree + 8-10+ years in product marketing/management

Tools

Microsoft Office

Marketing Platforms

Competitive Intelligence Tools

Job description

Position Title: Strategic Product Marketing Manager

Job ID: R-001470

Location: US MN Minneapolis Office | United States Remote

Posting Type: Full time

Description:

SPS Commerce is a leading provider of cloud-based supply chain management solutions, serving a global network of retail trading partners. We foster a collaborative and inclusive work environment where innovation and continuous improvement are highly valued. Join SPS Commerce and be part of a dynamic team that’s transforming the global retail supply chain!

Position Summary:

As a Strategic Product Marketing Manager on our Marketing team, you will own the messaging, positioning, and go-to-market strategy that helps the market understand and adopt SPS Commerce’s products. Operating with broad autonomy, you’ll architect scalable frameworks and systems, solve complex cross-functional challenges, and shape how the product marketing function operates at scale. This is a high-impact role for a seasoned product marketer who thinks in systems, leads with insight, and drives measurable outcomes across segments and product lines.

What You’ll Do:

• Architect positioning and messaging systems used across portfolios, proactively identifying opportunities for alignment and weaving in new value pillars, market, customer, and competitive insights to solve complex positioning challenges
• Architect scalable go-to-market frameworks and playbooks used across segments and products, and lead integrated go-to-market strategy for product launches that translate product innovation into compelling market stories
• Establish thought leadership strategy for key segments as a guide for the broader team
• Architect market and competitive intelligence systems, automating the capture and summarization of insights, and own competitive counter-positioning and competitive programs
• Track adoption trends and develop solutions to solve adoption challenges
• Define ICP, buyer, and user personas and own the buying experience
• Build market and customer expertise through regular customer conversations and industry events, and use those relationships for customer stories, event speaking, and webinars
• Partner with Product, Sales, and Marketing to develop growth strategies that drive acquisition, expansion, and retention

Where You’ll Work:

This role is based on location, hybrid out of one of our offices (Minneapolis, MN | Rogers, AR) or open to fully remote candidates. We Succeed Together through in-person collaboration, balanced with remote work to provide flexibility.

What You’ll Bring:

• Bachelor’s degree and 8-10+ years of relevant experience in product marketing, product management, or a related field; or equivalent combination of education and experience
• Deep knowledge of the product marketing discipline, typically viewed as having a specialty within the field, with proven ability to architect scalable frameworks and lead complex cross-functional initiatives
• Excellent written and verbal communication skills
• Proven competence with Microsoft Office and standard marketing platforms
• Experience in B2B SaaS, supply chain, or retail technology industries preferred
• Experience speaking publicly or representing a brand externally through events, podcasts, or webinars preferred
• Familiarity with competitive and market intelligence tools preferred

What We Offer:

At SPS Commerce, we are committed to ensuring that each employee’s compensation reflects their unique experiences, performance, and skills in their role. The salary range for this role considers several factors, including education, relevant skills, work history, certifications, location, and more.

The annual salary range for this role is: $112,800 - $174,800. The actual salary offered will be determined based on the factors listed above and may fall anywhere within the range.

SPS Commerce offers a comprehensive package of benefits including health, dental, vision, disability and life insurance, paid time-off, 401(k), health and flexible spending accounts, stock purchase plan and more.

Commitment to our Employees:

At SPS we power connections that drive the world of commerce forward, and our success depends on making strong decisions, fostering innovation, delivering unparalleled customer solutions, and driving outstanding business performance. We achieve this by creating an environment where every employee feels a true sense of belonging. We embrace diversity, equity, and inclusion, ensuring everyone feels accepted, valued, and empowered to make a meaningful impact.

We are committed to affirmative action and equal opportunity in all aspects of employment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Equal employment opportunity, including veterans and individuals with disabilities.

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