Senior Strategic Planner

BNAUS BBDO USA LLC; United States; On-site; USD 90,000 - 115,000; Full time

Job summary

BBDO Chicago is seeking a Senior Strategic Planner to turn innovative thinking into inspired creative that solves real business problems. This role encourages questioning assumptions and reshaping assignments into unique category-challenging propositions, guiding teams toward stronger strategic outputs.

The Senior Strategic Planner will oversee multiple projects, influence brand and consumer insights, and collaborate across departments to deliver compelling briefs and briefs-driven campaigns.

Qualifications

• 3+ years of relevant experience.
• Specialized skillset/experience in market research and data analysis.
• Bachelor's degree and/or relevant experience required.

Responsibilities

• Create inspiring strategies and pull the strategy through the entire creative process from start to finish.
• Display a proven record of innovative ideas, approaches and final work product.
• Serve as a resource for creative ideas on brand and consumer issues.
• Identify potential hurdles for the business and take the lead on solving them.
• Lead on multiple projects and may have direct reports.
• Forge strong relationships internally with other departments and with mid-level marketing clients.
• Earn the trust and respect of team members through understanding of consumer issues, leveraging insights, writing briefs and conducting briefings.

Skills

Market research

Data analysis

Strategic thinking

Education

Bachelor's degree

Job description

Agency: BBDO Job Function: Strategy and Planning Job Subfunction: Account Planning and Brand Planning Job Description: At BBDO Chicago, the Senior Strategic Planner is someone who can help turn innovative thinking into inspired creative that solves real business problems. This individual should be capable of encouraging teams to question assumptions and re-shape assignments into unique category challenging propositions. We want people who work to improve the output, and who are always working on the next big thing.

Responsibilities

• Create inspiring strategies and is able to pull the strategy through the entire creative process from start to finish
• Display a proven record of innovative ideas, approaches and final work product
• Serve as a resource for creative ideas on brand and consumer issues
• Can easily identify potential hurdles for the business and take the lead on solving them
• Serve as lead on multiple projects and may have direct reports
• Forge strong relationships internally with other departments and with mid-level marketing clients
• Earn the trust and respect of team members through understanding of consumer issues, leveraging insights, writing briefs and conducting briefings

Requirements

• 3+ years of relevant experience
• Specialized skillset/experience in market research and data analysis
• Bachelor's degree and/or relevant experience required $90,000 - $115,000

Additional Information

Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.

Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we're focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

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