Senior Social Strategy Director

Highwire; Washington; Hybrid; USD 110,000 - 135,000; Full time

Benefits offered by this job

Competitive salary

Flexible hybrid work model

Generous vacation

401(k) matching

Medical, dental, vision coverage

Parental leave

Wellness benefits

Job summary

Highwire seeks a Director of Social to lead strategic social initiatives for B2B tech and healthcare clients from a multi-state US base. The role emphasizes mentorship, trend forecasting, and overseeing both paid and organic campaigns across platforms.

You will partner with integrated teams to drive measurable engagement, maintain high-quality content, and advise clients on social media directions that support business goals.

Qualifications

• You’re a seasoned social media strategist with a tech/healthcare focus.
• You stay ahead of trends with strong organic and paid skills.
• You mentor juniors and collaborate across teams.

Responsibilities

• Develop and execute social strategies across paid, earned, shared, and owned media.
• Collaborate with account and creative teams to produce engaging content.
• Build client relationships and provide strategic counsel.
• Monitor trends, innovate, and propose new approaches.
• Coordinate cross-functional work to ensure timely, high-quality campaigns.
• Analyze performance and deliver actionable optimization insights.
• Mentor junior team members and support growth.

Skills

Social strategy

Campaign management

Paid social

Organic social

Mentoring

Education

Bachelor’s degree in Marketing or related field

Tools

Social media analytics tools

Job description

Highwire seeks a Director of Social to lead strategic social initiatives for B2B tech and healthcare clients from a multi-state US base. The role emphasizes mentorship, trend forecasting, and overseeing both paid and organic campaigns across platforms.

You will partner with integrated teams to drive measurable engagement, maintain high-quality content, and advise clients on social media directions that support business goals.