Senior Social Strategist

Publicis Groupe; New York (NY); On-site; USD 79,000 - 126,000; Full time

Job summary

Publicis Groupe seeks a Senior Social Strategist to craft innovative social media strategies across projects, utilizing a mix of media, analytics, and creative skills. The role calls for extensive digital experience, strong communication abilities, and the capability to guide junior team members, while staying attuned to social media trends.

Benefits

Medical coverage

Dental and vision insurance

401K plan

Paid time off

Tuition reimbursement

Qualifications

• 4 to 6 years of experience in advertising, entertainment, or content fields.
• Strong understanding of media planning and content distribution.
• Ability to create smart content quickly.

Responsibilities

• Developing social and content strategies for clients.
• Executing influencer strategies and content programs.
• Building relationships with content providers and networking.

Skills

Digital experience

Media planning

Social media expertise

Research and writing

Consumer insights

Job description

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Job Description

As a Senior Social Strategist working across multiple projects, you’ll live at the intersection of media, creative, analytics, social, and content. Success in this role will hinge on careful guidance of junior team members, energetic communication across internal teams, clients, and external partners, and a strong background in strategic storytelling and research.

Sound like you? Read on.

Responsibilities

Day-to-day, your role includes:

• Developing smart social and content strategies for clients
• Sourcing, planning and executing social and content programs
• Helping create and execute influencer strategies
• Developing thought leadership pieces and other editorial material
• Keeping a firm pulse on pop culture, entertainment events and other opportunities for our clients to make waves in social
• Building strong relationships with third party content providers and website in professional networking arenas - attending/speaking at relevant events

Qualifications

We’re looking for strong, impactful work experience, which typically includes:

• 4 to 6 years of digital experience in advertising, entertainment, newsroom or content fields—if you have social, PR or publishing experience, even better
• A strong understanding of media planning, distribution and content syndication
• Expertise with innovative, entertainment-based social media programs
• Experience living in the social media universe—you’re in-the-know on all social platforms
• Excellent research and writing skills—and the ability to create smart content quickly (please include links to examples of your work in your application)
• The ability to develop strong relationships with internal and external partners, including directly managing junior team members
• A nose for new technology, new content solutions, social media events and developments—plus a strong connection with entertainment and pop culture
• An ear for consumer insights—you get what makes people tick
• The ability to back up great creative ideas with sound analytical reasoning
• Willingness to travel—you’re open to new places, new faces and new ideas
• Bonus points for experience in the beauty space

Got what it takes? We’d love to hear from you.

Additional Information

Our Publicis Groupe motto “Viva LaDifférence”meanswe’rebetter together, and we believe thatour differences make us stronger. It means wehonor and celebrate all identities, across all facetsof intersectionality, and it underpins all that we doas an organization.We are focusedon fostering belonging and creating equitable &inclusive experiences for all talent.Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.If you require accommodation or assistance with the application or onboarding process specifically, please contact [e-mail] Range: $79,990 - $125,925 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/15/25.All your information will be kept confidential according to EEO guidelines.#LI-JK4