Senior Strategist, Branded Content

The Hired Guns; New York (NY); Remote; USD 90,000 - 130,000; Full time

Job summary

A leading media company is launching a new lifestyle platform and seeks a Senior Strategist of Branded Content to spearhead content strategy and development. This role offers the chance to work remotely initially, with potential for hybrid work post-pandemic. Ideal candidates will have extensive experience in media and marketing, along with strong pitching and content ideation skills.

Benefits

Competitive pay and equity

Significant growth potential

Diversity and inclusion values

Qualifications

• 8+ years of relevant experience at an agency, media, or publishing company.
• Extensive experience in cross-platform content ideation and client presentations.
• Experience managing a team and mentoring others is highly desirable.

Responsibilities

• Lead content strategy and development for a new lifestyle platform.
• Manage approximately 5 RFPs and 15 new pitches weekly.
• Collaborate closely with sales teams on media planning.

Skills

Cross-platform content ideation

Client presentation development

Online media knowledge

Marketing skills

Advertising expertise

Pitching skills

Job description

Lifestyle Platform - Remote Initially, Possibly Hybrid (Boston- or NYC-based) Post-Pandemic

Full Time / Direct Hire

The Hired Guns are seeking an accomplished Senior Strategist of Branded Content to spearhead content strategy and development for a budding lifestyle platform at a major media company.

The Nitty Gritty

The backstory on the organization and why they need to hire you!

A renowned media company is about to launch its nascent branded content lifestyle platform at the end of Q1, and they’re looking for a super-savvy Senior Strategist of Branded Content to lead all content strategy. In this role, you will collaborate closely with the sales team on media planning, impressions, etc. You will handle approximately three new RFPs per week, along with revisions of existing ones, totaling about five RFPs weekly. Additionally, you will manage around 15 new pitches per week. You will oversee all creative ideation and content development processes. Your skill in identifying 'the hook,' crafting compelling stories, and bringing ideas to life visually and verbally will be key to campaign success. This position offers a great opportunity to develop your branded content strategy skills within a highly visible, well-resourced company. You’ll be joining at the ground level with significant growth potential!

This role starts fully remote, working Eastern Time hours. Post-pandemic, the ideal scenario would be a hybrid model, with occasional commuting to either the Boston or New York City office. However, if you excel in this role and prefer to stay remote indefinitely, we encourage you to apply!

Why You?

How you’ll know if you’re a fit…

You have 8+ years of relevant experience at an agency, media, or publishing company, or within an integrated marketing-sales organization. You possess extensive experience in cross-platform content ideation and client presentation development, along with deep knowledge of online media, marketing, and advertising. You’re skilled at creating custom proposals and sponsorship packages in response to advertiser briefs. Excellent pitching skills, especially in person, are a plus. You’re comfortable working closely with sales and media planning teams, managing a high volume of RFPs. Experience managing a team and mentoring others is highly desirable. Experience working with clients in the alcohol/beverage, fintech, tech, or automotive industries is a plus. Video experience is also a bonus.

The Inside Skinny

Why you should consider joining now!

This is a rare opportunity to lead strategy for a new digital content arm of a well-established, well-resourced media giant. This editorial role offers competitive pay and equity. If successful, you’ll have helped develop and launch branded content strategies for a renowned property. This position is expected to fill quickly, so don’t delay!

The Hired Guns values diversity and inclusion, and does not discriminate in employment practices based on race, color, religion, gender identity, sexual orientation, national origin, age, disability, or any other protected status.

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