Senior Social Media Strategy Lead — E‑Commerce Growth

Placements24; Willows (CA); On-site; USD 36,000 - 54,000; Full time

Benefits offered by this job

Competitive salary

Growth opportunities

Training & development

Brand impact

Job summary

Placements24 is seeking a Senior Social Media Marketing Strategist in Welkom, ZA, to lead and execute growth-oriented social media initiatives for an expanding e-commerce client. You will work with marketing, sales, and product teams to align social efforts with business goals.

The role requires a data-driven mindset, creativity, and a track record of successful campaigns. Collaboration across teams and staying current with platform updates are essential.

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• 5+ years of experience in social media marketing for e-commerce and brand building.
• Proven experience developing and executing social media campaigns.
• Strong knowledge of major platforms and best practices for each.

Responsibilities

• Develop, implement, and manage a cohesive social media strategy across platforms.
• Create engaging content including graphics, videos, and copy.
• Monitor trends, competitors, and audience conversations for opportunities and risks.
• Plan and execute paid social campaigns with budget optimization and ROI focus.
• Analyze data and report on campaign performance and insights.

Skills

Social media strategy

Campaign management

Data analysis

Content creation

Communication

Team collaboration

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Digital Media

Tools

Hootsuite

Buffer

Sprout Social

Google Analytics

Facebook Ads Manager

LinkedIn Campaign Manager

Canva

Adobe Creative Suite

Job description

Placements24 is seeking a Senior Social Media Marketing Strategist in Welkom, ZA, to lead and execute growth-oriented social media initiatives for an expanding e-commerce client. You will work with marketing, sales, and product teams to align social efforts with business goals.

The role requires a data-driven mindset, creativity, and a track record of successful campaigns. Collaboration across teams and staying current with platform updates are essential.