Senior Social Media Manager – Gaming (Hybrid)

DEMONWARE (CANADA) , INC.; Santa Monica (CA); Hybrid; USD 120,000 - 180,000; Full time

Job summary

Activision Blizzard in Santa Monica, CA seeks a dynamic Social Media Manager to lead end-to-end social strategy for multiple game properties across X, Instagram, TikTok, YouTube, Twitch, Facebook, Reddit and more.

This on-site role with a hybrid work model offers collaboration with publishing, brand, communications, and creative teams to drive engagement, community growth, and cultural relevance within gaming communities.

Qualifications

• 5+ years of social media experience within gaming, entertainment, or consumer digital brands—agency-side or in-house.
• Experience leading social strategy and executing large-scale programs with minimal oversight.
• Experience managing multiple agencies, content studios, and cross-functional partners.

Responsibilities

• Develop and own the end-to-end social media strategy for Activision across platforms including X, Instagram, TikTok, YouTube, Twitch, Facebook, Reddit, and emerging channels.
• Build long-term social strategies that drive discovery, engagement, community growth, and cultural relevance across diverse gaming audiences.
• Partner with Publishing, Brand, Communications, Community, Creative, and Product teams and agencies to align social strategy and execution with major company and franchise milestones.
• Develop creative strategy for high-impact campaigns, announcements, trailers, character reveals, and live-ops moments as appropriate.
• Partner and guide internal and external creative teams to ensure consistent, high-quality production and execution across all platforms.
• Produce best-in-class social content that is innovative, platform-native, and reflective of gaming culture.
• Serve as the social media point of contact across teams, aligning stakeholders on priorities, calendars, and messaging across the company and game properties.

Skills

Social media strategy

Gaming industry knowledge

Collaborative

Analytical thinking

Education

Bachelor's degree in marketing or related field

Tools

Social analytics tools

Agency management tools

Job description

Activision Blizzard in Santa Monica, CA seeks a dynamic Social Media Manager to lead end-to-end social strategy for multiple game properties across X, Instagram, TikTok, YouTube, Twitch, Facebook, Reddit and more.

This on-site role with a hybrid work model offers collaboration with publishing, brand, communications, and creative teams to drive engagement, community growth, and cultural relevance within gaming communities.