Senior Social Campaigns & Platform Strategy Lead

Spotify; New York (NY); Hybrid; USD 124,000 - 177,000; Full time

Benefits offered by this job

Health insurance

Six-month paid parental leave

401(k) retirement plan

Monthly meal allowance

23 paid days off

13 paid flexible holidays

Paid sick leave

Job summary

Spotify is seeking a strategic Social Media Manager in New York to lead campaigns across @ThisIsSpotify channels, shaping platform strategy and corporate social communications with bold, consistent voice.

You will partner with creative, editorial, and agency teams to drive end-to-end campaigns, reimagine priority channels, and translate company news into resonant social content for diverse audiences.

Qualifications

• 5+ years of experience in social media management and campaign execution.
• Proven track record leading social campaigns end-to-end for a major consumer brand or entertainment company.
• Deep expertise across Instagram, TikTok, X, Threads, and emerging platforms.
• Strong writing and editing skills with ability to craft engaging copy across platform voices.
• Video editing proficiency to turn footage into social-ready recap content.
• Experience managing agency and vendor relationships and workflows.
• Sharp cultural instincts and ability to stay ahead of trends and integrate brand conversation.
• Operational rigor to manage timelines, briefs, and cross-functional workflows.

Responsibilities

• Lead day-to-day social campaign execution from briefing to post-mortem.
• Partner on overarching strategy and translate direction into actionable social plans with timelines.
• Coordinate with agencies and partners on asset creation and delivery.
• Lead campaign war rooms during peak moments and ensure on-brand content.
• Support corporate social communications and translate company news into social content.
• Analyze post-campaign results and share insights and recommendations.

Skills

Social media management

Campaign execution

Platform strategy

Video editing

Copywriting

Agency management

Tools

Instagram

TikTok

X

Threads

Job description

Spotify is seeking a strategic Social Media Manager in New York to lead campaigns across @ThisIsSpotify channels, shaping platform strategy and corporate social communications with bold, consistent voice.

You will partner with creative, editorial, and agency teams to drive end-to-end campaigns, reimagine priority channels, and translate company news into resonant social content for diverse audiences.