Senior Site Merchandiser: E-commerce Growth & Conversion

Salt Strong

BLOOMINGTON (MN)

On-site

USD 65,000 - 85,000

Full time

11 days ago

Get more replies from employers

Send a job-specific resume in minutes.

Job summary

Crecrea Brands is seeking a Site Merchandiser to optimize the online storefront and customer shopping journey to drive sales, engagement, and conversion through strategic management of digital merchandising, promotions, content, analytics, and customer experience across all digital touchpoints.

Using customer insights and performance data, the Site Merchandiser plans and executes promotions, optimizes product discoverability, manages site content, and continuously improves the customer journey

Qualifications

Experience in e-commerce, web merchandising, and/or digital retail.
Strong understanding of online shopping behavior and conversion optimization.
Familiarity with e-commerce platforms (Commerce Tools, Shopify, Magento, Salesforce Commerce Cloud, BigCommerce).
Basic knowledge of web metric analytics tools (Adobe Analytics, Google Analytics or similar), and CMS systems.
Passion for and understanding of fishing, camping, hunting, or shooting sports spaces.
Self-starter with initiative and attention to detail.

Responsibilities

Develop promotions and digital campaigns across the website and emails.
Plan merchandising strategies for homepage, category pages, and product detail pages.
Optimize site search, product recommendations, and curated shopping.
Collaborate with content and UX teams for best-in-class experiences.
Use analytics to derive insights and drive improvements.
Ensure content accuracy and brand alignment across channels.
Support site audits, A/B tests, and improvements for the SG membership program.