Senior SEO Strategist — Ownership, Impact, Hybrid

General Motors Company; Minneapolis (MN); Hybrid; USD 67,000 - 98,000; Full time

Benefits offered by this job

Mentorship

Benefits

Flexibility policy

Job summary

General Motors in Minneapolis is seeking a SEO Specialist to drive multi-channel campaigns and optimize funnels for qualified leads. The role emphasizes ownership, collaboration, and a clear path forward in a hybrid work setting.

The ideal candidate brings at least 5 years of experience, strong presentation skills to a MN-wide audience, and a bias-to-action mindset. The position offers mentorship, benefits, and flexible policies to support performance.

Qualifications

• 5+ years of real consequences experience.
• Ability to present to a MN-wide audience without a script.
• Accountability in a hybrid role with bias-to-action.

Responsibilities

• Develop and execute multi-channel campaigns that drive qualified leads for General Motors.
• Dig into A/B Testing funnels and fix the step where buyers vanish.
• Turn churned sales marketing logos into win-back targets with a plan.
• Forecast demand and align marketing investment with sales objectives.
• Talk numbers with finance, then talk vision with prospects.
• Push Social Media Marketing adoption so the MN team stops flying blind.

Skills

5+ years experience

Public speaking

Bias-to-action

Stakeholder alignment

Job description

General Motors in Minneapolis is seeking a SEO Specialist to drive multi-channel campaigns and optimize funnels for qualified leads. The role emphasizes ownership, collaboration, and a clear path forward in a hybrid work setting.

The ideal candidate brings at least 5 years of experience, strong presentation skills to a MN-wide audience, and a bias-to-action mindset. The position offers mentorship, benefits, and flexible policies to support performance.