Senior SEO Director - Strategy, Leadership & Growth

Publicis Groupe; New York (NY); On-site; USD 97,375 - 155,961; Full time

Job summary

Publicis Groupe in New York is seeking an Associate Director of Search Engine Optimization to analyze search data and guide clients through high-impact SEO strategies.

You will lead a team, present capabilities, develop proposals, and collaborate with delivery and staffing to ensure timely, accurate client deliverables. The role requires 7+ years in SEO-related work, a four-year degree, strong leadership, and fluency with web technologies.

Qualifications

• A four-year degree in marketing, computer science or a related field.
• 7+ years of combined experience in search engine optimization, project management or account management.
• Proven leadership skills and prior experience managing a team.
• Experience scoping projects, providing forecasts and driving ongoing process improvement.
• Strong analytical and problem solving skills – and a knack for details.
• Ability to manage and prioritize multiple projects simultaneously and make smart, fast decisions.
• Knowledge of HTML, JavaScript, and CSS.
• Outstanding leadership and people management skills.
• Stellar communication and presentation skills – you’re poised, articulate and convincing.
• Willingness to travel as needed – you’re open to new places, new faces and new ideas.
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney, Profound) is a plus, especially for tasks like ideation, research, or content generation.

Responsibilities

• Clearly and convincingly presenting search engine optimization capabilities to clients and best practices to internal teams
• Developing and presenting proposals and recommended tactics to clients and working with Managers and Supervisors to present all client deliverables
• Leading process improvement efforts
• Developing or approving all scopes of work that include search engine optimization
• Ensuring excellence and accuracy in all client deliverables
• Collaborating with Delivery Managers on project timelines and with Staffing on resource needs
• Developing and maintaining high-quality talent

Skills

SEO

Project management

Leadership

Forecasting

Process improvement

Analytics

Communication

Travel

Education

Four-year degree in marketing, CS or related field

Tools

HTML

JavaScript

CSS

Job description

Publicis Groupe in New York is seeking an Associate Director of Search Engine Optimization to analyze search data and guide clients through high-impact SEO strategies.

You will lead a team, present capabilities, develop proposals, and collaborate with delivery and staffing to ensure timely, accurate client deliverables. The role requires 7+ years in SEO-related work, a four-year degree, strong leadership, and fluency with web technologies.