Senior SDR: Pipeline Builder & Mentor (EdTech)

Cengage Group; Cheyenne (WY); On-site; USD 54,000 - 73,000; Full time

Job summary

Cengage is seeking a Senior Sales Development Representative to build a qualified pipeline through targeted outbound outreach. You will connect institutional priorities with affordable learning solutions and manage complex accounts with coaching to help the team scale.

You should have 2+ years in SDR roles, success with meetings/leads, and strong CRM proficiency. This is a high-velocity, collaborative role within our Sales, Marketing, and Revenue Operations groups in the US.

Qualifications

• 2+ years as an SDR with SaaS exposure.
• Proven ability to meet/exceed meetings and pipeline goals.
• Strong discovery and qualification skills to identify priorities.
• Experience engaging multiple collaborators in complex orgs.
• Excellent verbal/written communication and data quality.

Responsibilities

• Drive qualified client meetings and funnel via targeted outbound prospecting.
• Invite personas to events to develop opportunities.
• Execute multi-channel outreach across phone, email, LinkedIn.
• Research accounts to identify goals and decision makers; tailor messaging.
• Nurture leads to sales-ready state with clear next steps.
• Collaborate with Sales to prioritize accounts and follow up promptly.
• Maintain accurate CRM activity, qualification notes, and disposition.

Skills

SDR track record

SaaS experience

Quota attainment

Consultative discovery

Prospecting into complex orgs

CRM proficiency

LinkedIn outreach

Organization & time management

Mentoring peers

Cross-functional collaboration

Education technology knowledge

Tools

CRM systems

LinkedIn

Sales engagement tools

Microsoft Office

Job description

Cengage is seeking a Senior Sales Development Representative to build a qualified pipeline through targeted outbound outreach. You will connect institutional priorities with affordable learning solutions and manage complex accounts with coaching to help the team scale.

You should have 2+ years in SDR roles, success with meetings/leads, and strong CRM proficiency. This is a high-velocity, collaborative role within our Sales, Marketing, and Revenue Operations groups in the US.