Senior Salesforce Marketing Cloud Architect

Pacific Life

Omaha (NE)

On-site

USD 168,000 - 205,000

Full time

9 days ago

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Benefits offered by this job

Medical/Dental/Vision benefits

Wellbeing Reimbursement Account

Paid Time Off & Holidays

Parental Leave

Job summary

Pacific Life is seeking a Senior Salesforce Marketing Cloud Engineer to advance our Marketing Cloud capabilities across multiple offices, including Omaha, NE. You will shape customer engagement, design journeys, and lead integrations with CRM and data platforms.

You will mentor teammates, drive platform governance, and help modernize marketing technology in a regulated financial services environment. This role offers relocation support and a competitive base compensation package.

Qualifications

7+ years of hands-on Salesforce Marketing Cloud experience.
Expert-level knowledge of Email Studio, Content Builder, Journey Builder, Automation Studio, Contact Builder, audience segmentation, and subscriber management.
Strong SQL development skills for complex audience creation and data management.
Experience with AMPscript, Server-Side JavaScript (SSJS), Marketing Cloud APIs, CloudPages, and automation development and troubleshooting.
Proven experience designing, implementing, and optimizing enterprise-scale marketing automation and customer journey solutions.
Strong understanding of data architecture, integration patterns, and customer identity management.
Exceptional communication skills with the ability to engage both senior business leaders and highly technical engineering teams.
Knowledge of email marketing compliance and legal requirements, such as CAN-SPAM

Responsibilities

Lead the architecture, design, development, and optimization of Salesforce Marketing Cloud solutions.
Serve as a trusted advisor to marketing leadership and business stakeholders, helping shape customer engagement strategies and technology roadmaps.
Design and implement sophisticated customer journeys, triggered communications, segmentation strategies, and marketing automation processes.
Build scalable integrations between Marketing Cloud, Salesforce CRM, Data Cloud, and enterprise data platforms.
Define technical standards, governance, security controls, and best practices for the Marketing Cloud platform.
Collaborate with architects, data engineers, and product teams to deliver enterprise-scale marketing capabilities.
Evaluate emerging Salesforce technologies and recommend innovative solutions that improve customer engagement and operational efficiency.
Mentor developers, administrators, and technical team members while helping establish platform excellence across the organization.