Senior Sales Manager – Automotive Aftermarket & Racing

Race Winning Brands; Lexington (VA); On-site; USD 90,000 - 120,000; Full time

Job summary

Race Winning Brands is seeking a sales leader based in Lexington, KY to drive the local strategy for Haltech USA. The role requires building annual plans, managing KPIs, and coordinating with global teams across marketing and finance.

Travel to events is required. The ideal candidate will have a strong background in automotive aftermarket sales, leadership experience, and expertise in budgeting and data analysis.

Qualifications

• Bachelor's degree in business, marketing, sales, or relevant field.
• 4+ years of experience in the automotive aftermarket preferred.
• High level of engine management technology and vehicle tuning experience preferred.
• Experience in Identification of Customer Needs and Challenges.
• Leadership experience of 5+ years in a similar role.
• Budgeting and Data Analysis experience.
• Experience in public speaking, pitching new products/ideas to diverse audiences.

Responsibilities

• Prepare the local sales strategy for Haltech USA in conjunction with the Global Sales Manager/Oceania Sales Manager.
• Create, manage, and cascade annual plan and KPIs to the team.
• Create and monitor monthly sales, targets, and customer service targets.
• Resolve any complaint or customer issue escalated by Sales and Technical Support Team.
• Complete reviews and forecasts to target in line with Finance reporting requirements.
• Identify, develop, and evaluate potential new markets and business opportunities.
• Develop and maintain product knowledge in software, firmware, and hardware capabilities.
• Disseminate dealer marketing materials and other sales collateral to internal stakeholders.
• Undertake regular reviews of pricing, credit, and terms with key customers to improve outcomes.
• Plan and execute trade shows and events around the world to promote our brand.

Skills

Leadership

Budgeting

Data analysis

Public speaking

Customer needs analysis

Education

Bachelor's degree in business, marketing, or sales

Tools

NetSuite

CRM

Job description

Race Winning Brands is seeking a sales leader based in Lexington, KY to drive the local strategy for Haltech USA. The role requires building annual plans, managing KPIs, and coordinating with global teams across marketing and finance.

Travel to events is required. The ideal candidate will have a strong background in automotive aftermarket sales, leadership experience, and expertise in budgeting and data analysis.