Senior Sales Enablement Lead - Consumer Banking

WSFS Bank

United States

On-site

USD 77,390 - 127,139

Full time

14 days+
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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
401(k)
Life insurance
Disability Insurance
FSAs/HSAs
Wellness programs
Paid parental leave
Paid time off

Job summary

WSFS Bank is seeking a Consumer Sales Enablement Specialist to drive frontline execution across branches, contact center, home lending, and business banking. You will translate enterprise strategy into actionable enablement programs, coach leaders, and elevate CRM usage to improve sales and client outcomes.

With regular travel and a focus on performance management, you will partner with Sales Enablement Manager and cross‑functional stakeholders to accelerate development, adoption of tools, and

Qualifications

  • 5+ years of experience in Consumer Banking, financial services sales enablement, sales leadership, coaching, performance management, or related roles.
  • Deep understanding of Consumer Banking sales and service delivery across Mortgage, Retail, Small Business, and Contact Center.
  • Ability to partner across diverse sales organizations to align strategies and execution.

Responsibilities

  • Act as a strategic enablement partner to Consumer leaders across channels, supporting campaigns and initiatives.
  • Lead cross‑functional forums to share insights, influence direction, and ensure frontline alignment.
  • Develop reporting, dashboards, and performance analytics for executives and sales teams.
  • Lead onsite and virtual field engagements to observe behaviors and deliver targeted coaching.
  • Drive adoption of sales processes, tools, and best practices through training and reinforcement activities.
  • Translate field observations into concise insights and actionable recommendations for senior leaders.

Skills

Consumer Banking
Sales enablement
Coaching
CRM tools
Analytics
Sales strategy

Education

Bachelor's degree preferred
High school diploma or GED required

Tools

Salesforce
CRM reporting

Job description

WSFS Bank is seeking a Consumer Sales Enablement Specialist to drive frontline execution across branches, contact center, home lending, and business banking. You will translate enterprise strategy into actionable enablement programs, coach leaders, and elevate CRM usage to improve sales and client outcomes.

With regular travel and a focus on performance management, you will partner with Sales Enablement Manager and cross‑functional stakeholders to accelerate development, adoption of tools, and

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