Senior Sales Development Representative

Lucid Dream; Durham (NC); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Hybrid work policy

Parental leave

Downtown Durham office parking

Team events

Professional development

Job summary

Lucid Dream is a medical simulation company based in Durham, NC, seeking a Senior Sales Development Representative to engage pharma clients, respond to inbound leads, and qualify opportunities. You will book high-quality meetings for the commercial team, balancing warm inbound engagement with targeted outbound outreach on LinkedIn and other channels.

The role focuses on the pharmaceutical sector, involves 25% travel, and works within a collaborative, small-team environment that values growth,

Qualifications

• 2–4 years in sales development or related roles.
• Experience in life sciences is a plus but not required.
• Proven ability to book meetings and qualify opportunities.
• Excellent written and verbal communication.

Responsibilities

• Respond to inbound leads and schedule initial meetings.
• Qualify opportunities and share insights with the commercial team.
• Maintain lead activity in HubSpot and ensure data quality.
• Engage in social selling via LinkedIn and other channels.

Skills

Sales development

Lead qualification

Customer communication

Travel readiness

Tools

HubSpot

Gmail

LinkedIn

Job description

Lucid Dream is a medical simulation company focused on helping life science customers gain market uptake and adoption. We create immersive (VR/AR/XR) and game-based experiences that educate physicians on new products and complex science. Our work sits at the intersection of creativity, emerging tech, scientific communication, and commercialization.

Located in the heart of downtown Durham, NC, our office at the historic American Tobacco Campus is a short walk from world-class dining and entertainment venues including the Durham Bulls Athletic Park and the Durham Performing Arts Center (DPAC).

ABOUT THE ROLE

We’re hiring a full‑time Senior Sales Development Representative to help us connect with new clients and guide early conversations. This role will focus specifically on the pharmaceutical sector.

You’ll be on the front lines of our growing inbound engine—responding to leads, qualifying opportunities, and booking high quality meetings for the commercial team to further pursue.

This isn’t a high-volume cold‑calling role. It’s for someone who enjoys smart, targeted outreach and thoughtful conversations with decision‑makers. You’ll balance warm inbound engagement with social‑driven outbound efforts—using LinkedIn and other channels to open doors with pharma brand and product teams.

PRIMARY RESPONSIBILITIES

• Respond quickly and professionally to inbound leads from our website, LinkedIn, and referrals
• Assess lead quality and determine the appropriate next step — either scheduling a meeting or conducting an initial qualification call
• Conduct short qualification calls to understand client goals, challenges, and project fit
• Proactively follow up with all leads to secure meetings, demonstrating persistence and professionalism in every interaction
• Manage all lead activity and communication in HubSpot, keeping records organized and current
• Support ongoing prospect nurturing through thoughtful follow‑up and timely communication
• Engage in social selling — connecting with prospects on LinkedIn, commenting on relevant posts, and starting conversations that align with our brand voice
• Identify and pursue targeted outbound opportunities when relevant
• Collaborate closely with the Commercial Director to continuously refine messaging, qualification criteria, and outreach strategy

WHAT YOU’LL NEED TO SUCCEED

• 2–4 years of experience in sales development, inside sales, or related roles
• Prior relevant experience in life sciences or healthcare specifically is a strong plus but not required
• Proven success generating or qualifying leads and booking meetings in a B2B environment
• Exceptional written and verbal communication skills
• A confident, consultative approach to conversations — able to engage senior‑level prospects professionally and naturally
• Strong organizational skills and the ability to manage multiple conversations at once
• Comfort using LinkedIn, HubSpot, Gmail, and related sales tools
• A proactive mindset and eagerness to grow in a dynamic, creative environment
• Ability to travel approximately 25% for sales and demo meetings and industry events

WHAT WE OFFER

• Competitive base salary, plus performance based incentives based on achievement of activity metrics and meeting bookings
• Robust company culture committed to our core mission and values
• Amazing group of talented colleagues, and a management team dedicated to transparent leadership and helping everyone grow and thrive
• Employer-sponsored health, vision, and dental
• 401(k) Retirement Plan with company match
• Responsible Paid Time‑Off Policy
• Hybrid Work policy
• Parental Leave Policy
• Downtown Durham office with parking
• Monthly team‑building events
• The opportunity to work on meaningful projects at the intersection of games, health science, and education
• A collaborative, small‑team atmosphere where your contributions have a direct impact
• Professional development opportunities and support for ongoing learning

Lucid Dream is an Equal Opportunity Employer that gives all qualified applicants consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status. We are committed to creating an inclusive environment for all employees based on mutual respect. All employment is decided on the basis of qualifications, merit, and business need.

Principals only please, no recruiters!