Senior Revenue Operations Analyst, Marketing

ActiveProspect; Austin (TX); Remote; USD 120,000 - 140,000; Full time

Benefits offered by this job

Collaborative startup culture

Remote-first with occasional team get‑

Life and work balance

Flexible vacation time

Retirement plan matching up to 3%

Job summary

ActiveProspect is seeking a Senior Revenue Operations Analyst, Marketing to partner with go-to-market teams and drive operational excellence through data, reporting, and insights. This role collaborates with Marketing, Sales, and leadership to provide visibility into the full funnel from lead generation to closed revenue.

The ideal candidate is highly analytical with expertise in HubSpot and Salesforce reporting and BI platforms, turning data into actionable recommendations that improve forecast

Qualifications

• 5+ years in Revenue Operations, Marketing Operations, Marketing Analytics or related roles in high-growth SaaS/tech
• Strong proficiency in HubSpot and Salesforce reporting
• Experience with BI tools such as Tableau, Looker, or Power BI; SQL a plus
• Solid understanding of B2B marketing and sales process, including lead management and forecasting

Responsibilities

• Partner with Sales and Marketing leadership to analyze funnel performance and identify opportunities for optimization
• Own reporting and dashboards on pipeline sourced and influenced, lead conversion rates, funnel velocity, and campaign performance
• Support forecasting processes and revenue planning by providing timely analysis of marketing's pipeline contribution
• Collaborate with Marketing Operations to measure ROI and attribution on campaigns and demand generation activities
• Provide actionable recommendations that improve lead quality, conversion, and revenue outcomes
• Establish consistent metric definitions and reporting standards across Marketing and Sales
• Drive adoption of reporting and tools through training, support, and process alignment
• Serve as a trusted advisor to stakeholders, helping them make data-driven decisions

Skills

HubSpot reporting

Salesforce reporting

BI tools

SQL

Forecasting

Stakeholder management

Communication

Education

Bachelor's degree in Business, Economics, Finance, Marketing

MBA or advanced degree a plus

Job description

Company Overview

ActiveProspect is on a mission to make consent-based marketing the best channel for online customer acquisition. We provide marketers the products they need to acquire qualified customers at scale. Our platform is trusted by thousands of companies engaged in direct-to-consumer marketing, helping them save wasted spend, comply with ever-changing regulations, and manage a constantly evolving partner landscape. Our flagship product, TrustedForm, is used to certify over 1 billion opt-in digital customer leads every year and is the gold standard for documenting prior express written consent for TCPA compliance.

ActiveProspect is on a mission to make consent-based marketing the best channel for online customer acquisition. We provide marketers the products they need to acquire qualified customers at scale. Our platform is trusted by thousands of companies engaged in direct-to-consumer marketing, helping them save wasted spend, comply with ever-changing regulations, and manage a constantly evolving partner landscape. Our flagship product, TrustedForm, is used to certify over 1 billion opt-in digital customer leads every year and is the gold standard for documenting prior express written consent for TCPA compliance.

Job Summary

ActiveProspect is seeking a Senior Revenue Operations Analyst, Marketing. This role will be a key partner to our go-to-market teams, with a primary focus on Marketing, driving operational excellence through data, reporting, and insights. This role will collaborate closely with Marketing, Sales, and leadership to provide visibility into the full funnel, ensuring alignment from lead generation to closed revenue. The ideal candidate is highly analytical, experienced in reporting and analytics across tools such as HubSpot, Salesforce, and BI platforms, and passionate about using data to uncover insights that improve marketing performance, forecast accuracy, and growth efficiency.

• Partner with Sales and Marketing leadership to analyze funnel performance and identify opportunities for optimization
• Own reporting and dashboards on pipeline sourced and influenced, lead conversion rates, funnel velocity, and campaign performance
• Support forecasting processes and revenue planning by providing timely analysis of marketing's pipeline contribution
• Collaborate with Marketing Operations to measure ROI and attribution on campaigns and demand generation activities
• Provide actionable recommendations that improve lead quality, conversion, and revenue outcomes
• Establish consistent metric definitions and reporting standards across Marketing and Sales
• Drive adoption of reporting and tools through training, support, and process alignment
• Serve as a trusted advisor to stakeholders, helping them make data-driven decisions

Qualifications And Skills

• 4+ years of experience in Revenue Operations, Marketing Operations, Marketing Analytics, or related roles within high-growth SaaS or tech environments
• Understanding of SaaS financial metrics, subscription economics, and data-driven revenue forecasting
• Strong proficiency in HubSpot and Salesforce reporting, with experience in BI tools such as Tableau, Looker, or Power BI; SQL a plus
• Solid understanding of B2B marketing and sales processes, including lead management, attribution, pipeline development, and forecasting
• Advanced analytical skills with the ability to translate data into actionable insights
• Excellent communication and stakeholder management skills, with the ability to influence cross-functional teams
• Strong organizational skills and attention to detail
• Bachelor's degree in Business, Economics, Finance, Marketing, or related field; MBA or advanced degree a plus
• Minimum 5-10% travel required

Benefits and Perks

• A collaborative work environment with the freedom and opportunities of a startup culture
• A global, remote-first company that encourages occasional team get-togethers
• Life and work balance
• Flexible vacation time
• Retirement plan matching up to 3% of your salary
• Varied options for health, dental, vision, disability and life insurance

ActiveProspect is an Equal Opportunity Employer committed to diversity and inclusion in the workplace.