Senior Programmatic Media Buyer - Remote & Flexible

Backbone Group; Carbondale (CO); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Health

Dental

Vision

401k match

Flex time

Powder days

Wellness incentives

Work from home/remote work options

Office kegs

Team hikes

Floats

Runs and playtime

Job summary

Backbone is seeking a Programmatic Media Buyer in Carbondale, Colorado to plan, execute, and optimize multi‑channel campaigns across DSP platforms such as The Trade Desk, Amazon DSP, and Tatari. You will collaborate with cross‑functional teams to ensure campaigns meet brand objectives, measure performance, and deliver client‑ready reporting.

The ideal candidate brings 3–5 years of experience in TV/CTV, digital video, display, and audio, with strong negotiation skills and financial accuracy.

Qualifications

• Bachelor’s Degree required.
• 3-5+ years of experience in TV, CTV, audio, and cross‑channel media buying.
• Hands‑on experience with The Trade Desk, Amazon DSP, Tatari, and other major DSP platforms.
• Proven ability to build media plans with audience strategy, reach and frequency, budget pacing and flighting.

Responsibilities

• Collaborate with paid media team to plan, execute, and optimize programmatic campaigns across DSP platforms.
• Oversee day‑to‑day campaign management including pacing, optimization, trafficking, and vendor communication.
• Develop media plans with audience strategy, market mix, reach/frequency, and flighting recommendations.
• Negotiate with broadcast, cable, streaming, and audio partners for PMP and programmatic guaranteed deals.
• Coordinate with Strategy, Analytics, Account, and Creative teams to align recommendations with objectives and measurement.
• Analyze performance, audience insights, and market trends to provide client‑ready reporting and forecasts.
• QA buys, orders, invoices, and post logs to ensure financial and operational accuracy.
• Identify new platforms and test‑and‑learn opportunities, focusing on TV, CTV, and audio.

Job description

Backbone is seeking a Programmatic Media Buyer in Carbondale, Colorado to plan, execute, and optimize multi‑channel campaigns across DSP platforms such as The Trade Desk, Amazon DSP, and Tatari. You will collaborate with cross‑functional teams to ensure campaigns meet brand objectives, measure performance, and deliver client‑ready reporting.

The ideal candidate brings 3–5 years of experience in TV/CTV, digital video, display, and audio, with strong negotiation skills and financial accuracy.