Senior Programmatic Lead - Remote

Quigley-Simpson & Heppelwhite; Oregon; Hybrid; USD 90,000 - 150,000; Full time

Job summary

Quigley-Simpson & Heppelwhite seeks a Senior Manager, Programmatic, to lead digital media plans across display, video, and CTV. You will drive awareness and acquisition while partnering with clients and a media team to meet business goals.

You will develop data-driven audience strategies, oversee testing, and ensure effective campaign performance reporting, with strong emphasis on vendor relationships and platform updates.

Qualifications

• Bachelor's degree or relevant experience.
• 3-4 years of direct programmatic platform media buying experience.
• Expert, hands-on knowledge of DSP platforms (Trade Desk, DV360).
• Proficiency in Excel (Pivot Tables, VLOOKUP).
• Strong verbal and written communication for client relationships.

Responsibilities

• Provide programmatic thought leadership and execution strategy across agency lines of business.
• Develop data and audience strategies for programmatic media plans.
• Develop and oversee the execution of rigorous testing plans.
• Maintain and grow relationships with media vendors and stay current on platform updates.
• Handle daily campaign optimizations and budget management.
• Assist in development of client-facing campaign performance reports.
• Assess inventory availability and formulate proposals for new opportunities.
• Manage delivery of creative assets and campaign documentation for launches.
• Traffic campaign tags into DSPs and ad-serving platforms.
• Lead cross-channel planning and cross-team collaboration.

Skills

Programmatic media buying

DSP platforms (Trade Desk, DV360)

Excel (Pivot Tables, VLOOKUP)

Communication skills

Team leadership

Data analysis

Cross-team collaboration

Education

Bachelor's degree or relevant experience

Tools

Trade Desk

DV360

Job description

Quigley-Simpson & Heppelwhite seeks a Senior Manager, Programmatic, to lead digital media plans across display, video, and CTV. You will drive awareness and acquisition while partnering with clients and a media team to meet business goals.

You will develop data-driven audience strategies, oversee testing, and ensure effective campaign performance reporting, with strong emphasis on vendor relationships and platform updates.