Senior Program Marketing Manager

Rippling, Inc.; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Medical and Dental Insurance (premium

Vision Insurance

401(k) with employer match

Paid Time Off + holidays

Life insurance

Job summary

Innovas is seeking a Senior Manager of Program Marketing to serve as the primary liaison between NSTXL clients, program leadership, and the internal marketing team. You will translate client needs into actionable marketing initiatives, lead strategy discussions, and oversee tailored marketing solutions that support program success.

You will monitor industry trends, educate stakeholders on NSTXL capabilities, and represent the organization at conferences to grow relationships and brand awareness.

Qualifications

• US citizen and ability to get security clearance.
• Bachelor’s degree in marketing, communications, business, or related field.
• Minimum of 10+ years of marketing or communications experience.
• Proven track record of building and managing marketing offerings, teams, and department processes, including pipeline tracking, to achieve departmental objectives and drive revenue growth.
• Exceptional communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.

Responsibilities

• Maintain a strong understanding of the defense innovation ecosystem, client priorities, emerging trends, and industry developments to proactively support client objectives and identify opportunities for engagement.
• Serve as the primary point of contact for assigned clients, leading meetings and collaborating with program directors to understand goals, requirements, and strategic initiatives while ensuring client expectations are met.
• Translate client needs, feedback, and program objectives into clear marketing strategies and actionable guidance for the broader marketing team, ensuring alignment across all deliverables and campaigns.
• Educate government clients, stakeholders, and internal teams on NSTXL marketing capabilities, services, and best practices to maximize program visibility and engagement.
• Act as the liaison between the Creative Team and the Government Teams, managing the review and approval process for press releases, marketing content, and other external communications.
• Represent NSTXL and its OTAs at conferences, industry events, and stakeholder meetings to strengthen client relationships, identify new opportunities, and increase brand awareness.
• Act as a trusted liaison between clients, program offices, and internal marketing resources, ensuring seamless communication, prioritization of client needs, and the delivery of customized marketing solutions that support program success.
• Monitor client satisfaction, provide ongoing strategic recommendations, and advocate for client needs internally to drive continuous improvement and long-term partnership growth.
• Coordinate cross-functional efforts to ensure marketing initiatives, communications, and deliverables are executed on time, aligned with client objectives, and reflective of NSTXL’s quality standards.
• Act as the primary marketing SME for Program Vice Presidents, partnering closely to understand program objectives, identify client needs, develop strategic marketing recommendations, and align internal resources to support program goals.
• Send biweekly program-specific reports to Marketing Directors and the Chief Growth Officer (CGO), providing insights on program developments, client priorities, and emerging opportunities to inform strategic decision-making and client engagement efforts.
• Other duties as assigned.

Job description

At Innovas, we are transforming the way government innovates by delivering the mechanisms that turn ideas into action. We bring together the right people, processes, and technologies to accelerate progress where it matters most.

With a focus on impact over bureaucracy, collaboration over silos, and solutions over status quo, we are built to act. Our team is made up of passionate problem-solvers, innovators, and experts who thrive on tackling meaningful challenges and delivering results. At Innovas, every role contributes to something bigger. Whether you’re supporting technology acquisition, improving processes, or enabling collaboration across organizations, your work helps move critical missions forward.

Join Innovas and help shape the future of government innovation.

Why work at Innovas

Work on solutions that matter.

At Innovas, your work directly supports innovation that shapes our nation’s future and delivers solutions with real-world impact.

Be part of something built differently.

Our teams are empowered to focus on solving problems, creating value, and exceeding expectations.

Bring ideas to life.

Work alongside passionate problem-solvers who thrive on tackling complex challenges and turning possibilities into progress.

Grow alongside a team of experts.

Our people bring diverse experiences from government, military, industry, technology, and entrepreneurship.

Position Summary:

The Senior Manager, Program Marketing serves as the primary marketing liaison between NSTXL clients, program leadership, and the internal marketing team, ensuring client objectives are understood, communicated, and successfully executed. This role is responsible for building and maintaining strong client relationships, leading meetings and strategy discussions, translating client needs into actionable marketing initiatives, and overseeing the delivery of tailored marketing solutions that support program success.

As the marketing subject matter expert for NSTXL Other Transaction Agreements (OTAs), this role provides strategic guidance on client engagement and communications while monitoring industry trends, marketing strategies, defense innovation developments, and OTA needs.

In this position, the hired individual will be part of a team supporting NSTXL activities.

Key Responsibilities

• Maintain a strong understanding of the defense innovation ecosystem, client priorities, emerging trends, and industry developments to proactively support client objectives and identify opportunities for engagement.
• Serve as the primary point of contact for assigned clients, leading meetings and collaborating with program directors to understand goals, requirements, and strategic initiatives while ensuring client expectations are met.
• Translate client needs, feedback, and program objectives into clear marketing strategies and actionable guidance for the broader marketing team, ensuring alignment across all deliverables and campaigns.
• Educate government clients, stakeholders, and internal teams on NSTXL marketing capabilities, services, and best practices to maximize program visibility and engagement.
• Acts as the liaison between the Creative Team and the Government Teams, managing the review and approval process for press releases, marketing content, and other external communications.
• Represent NSTXL and its OTAs at conferences, industry events, and stakeholder meetings to strengthen client relationships, identify new opportunities, and increase brand awareness.
• Act as a trusted liaison between clients, program offices, and internal marketing resources, ensuring seamless communication, prioritization of client needs, and the delivery of customized marketing solutions that support program success.
• Monitor client satisfaction, provide ongoing strategic recommendations, and advocate for client needs internally to drive continuous improvement and long-term partnership growth.
• Coordinate cross-functional efforts to ensure marketing initiatives, communications, and deliverables are executed on time, aligned with client objectives, and reflective of NSTXL’s quality standards.
• Act as the primary marketing SME for Program Vice Presidents, partnering closely to understand program objectives, identify client needs, develop strategic marketing recommendations, and align internal resources to support program goals.
• Send biweekly program-specific reports to Marketing Directors and the Chief Growth Officer (CGO), providing insights on program developments, client priorities, and emerging opportunities to inform strategic decision-making and client engagement efforts.
• Other duties as assigned.

Required

• US citizen and ability to get security clearance.
• Bachelor’s degree in marketing, communications, business, or related field.
• Minimum of 10+ years of marketing or communications experience.
• Proven track record of building and managing marketing offerings, teams, and department processes, including pipeline tracking, to achieve departmental objectives and drive revenue growth.
• Expert in tracking and compiling program marketing and department metrics to ensure accurate reporting and event debriefs for all stakeholders.
• Exceptional communication and interpersonal skills, with the ability to build and maintain relationships with diverse stakeholders.
• Excellent planning, organizational and problem-solving skills to successfully coordinate multiple projects/opportunities and deadlines simultaneously, while supporting the program marketing staff with deliverables when needed.
• Possess strong communication and collaboration skills.
• Put effort into their leadership style and deeply care about their employees and their growth.
• Enthusiasm for our mission and vision.

Preferred

• Experience with marketing automation software, such as WordPress, Zoom/ZoomGov, and HubSpot.
• Understanding of social media platforms, from a creative and operational perspective.
• Prior experience working with the Department of War (DoW).

Location

• Remote

Travel

• Travel for this position is estimated at up to 25%

What We Offer

We strive to be one of the best places to work in America. We offer competitive salaries and benefits built to support you and your family.

• Medical and Dental Insurance: The company covers 90% of premiums for both individual and family medical and dental coverage
• Vision Insurance: Fully covered
• Retirement Plans: Access to a 401(k) with up to 4% employer match and immediate vesting
• Paid Time Off: Generous time off package that includes PTO, sick time, and paid holidays

Above and Beyond the Core Benefits

• Company-paid basic life and AD&D policy
• Voluntary life insurance
• Flexible & remote work structure that fits how you work best
• Monthly wellness reimbursement benefit & mental health support
• Community sponsorships
• Donation matching
• Professional development allowance

Equal Opportunity Employer

Innovas is an Equal Opportunity Employer. We are committed to providing a workplace free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age (40 or older), disability, or genetic information.

If you need any form of accommodation for the interview process, please let us know at the time we contact you.

We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location. We are currently only open to remote employees residing in the following states: AL, FL, IN, MO, NM, NC, OH, OR, PA, SC, TN, TX, WY.

All offers of employment are contingent upon successful completion of a standard background check.