Program Marketing Coordinator I

Rippling, Inc.; United States; Remote; USD 50,000 - 75,000; Full time

Benefits offered by this job

Health Insurance

Retirement Plans

Paid Time Off

Basic Life & AD&D insurance

Wellness plan

Mental health support

Community sponsorships

Donation matching

Job summary

Innovas is transforming how government innovates by delivering the mechanisms that turn ideas into action. The Coordinator I, Program Marketing, leads full life-cycle marketing campaigns for OTA opportunities, including website, emails, and events, supporting SSC and NSWC–Crane divisions.

You’ll collaborate across teams, manage the MarTech stack, plan virtual and in-person events, and optimize campaigns with A/B testing.

Qualifications

• Bachelor’s degree in communication, marketing or equivalent education/experience.
• 1+ years of marketing or communications experience.
• Strong organizational skills and integrity.
• Dependable and deadline oriented with attention to detail.
• Ability to work independently and with others.
• Willingness to learn unfamiliar programs quickly.
• Enthusiasm for our mission and vision.

Responsibilities

• Create communications that support marketing campaigns including emails, posts, website pages, and ads.
• Design assets for opportunities including banners, social graphics, and landing pages.
• Assist with teaming tools and connect members with complementary technologies.
• Set up technical build for campaigns and manage MarTech stack.
• Build target lists from SBIR/GovWin and other sources.
• Create direct market outreach to generate interest and gather survey results.
• Support customer inquiries and maintain relationships at events.
• Keep tasks in Monday.com and support leads’ needs.
• Create and manage OTA events (webinars, tradeshows, conferences, industry days).
• Attend project events on behalf of OTAs to ensure logistics.
• Support marketing tactics per OTA SOWs and assist with reporting metrics.
• Make ongoing adjustments and A/B test campaigns for performance.
• Engage with members at events and build relationships.
• Other duties as assigned.

Skills

Marketing communications

Organizational skills

Attention to detail

Team collaboration

Tech-savvy

Education

Bachelor's degree in communication, marketing or equivalent education/experience

Tools

HubSpot

Wordpress

Salesforce

Adobe Creative

Canva

LinkedIn Ads

Google Ads

RollWorks

Job description

At Innovas, we are transforming the way government innovates by delivering the mechanisms that turn ideas into action. We bring together the right people, processes, and technologies to accelerate progress where it matters most.

With a focus on impact over bureaucracy, collaboration over silos, and solutions over status quo, we we're built to act. Our team is made up of passionate problem-solvers, innovators, and experts who thrive on tackling meaningful challenges and delivering results. At Innovas, every role contributes to something bigger. Whether you’re supporting technology acquisition, improving processes, or enabling collaboration across organizations, your work helps move critical missions forward.

Join Innovas and help shape the future of government innovation.

Why work at Innovas:

Work on problems that matter.
At Innovas, your work directly supports innovation that shapes our nation’s future and delivers solutions with real-world impact.

Be part of something built differently.
Our teams are empowered to focus on solving problems, creating value, and exceeding expectations.

Bring ideas to life.
Work alongside passionate problem-solvers who thrive on tackling complex challenges and turning possibilities into progress.

Grow alongside a team of experts.
Our people bring diverse experiences from government, military, industry, technology, and entrepreneurship.

In this position, the hired individual will be part of a team supporting NSTXL activities.

Job Description

The Coordinator I, Program Marketing, for Innovas, is responsible for creating, developing, and implementing full life-cycle marketing campaigns for all OTA (Other Transaction Agreements) opportunities. This can include tactics such as website development, solicitation communications, email creation, technical workflows, reporting, and list management.

In addition, this role plays a key part in supporting OTA events. You will be responsible for planning and overseeing marketing communications, event logistics, and reporting for various events. These events can include virtual programs, trade shows, and conferences/meetings (in-person, hybrid, or virtual).

This position is a driving force behind marketing strategies that support prominent divisions including the Space Systems Command (SSC) and the Naval Surface Warfare Center (NSWC) – Crane Division.

Responsibilities

• Create all communications that support marketing campaigns including emails, community posts, social posts, website pages, ads, etc.
• Design creative assets for each opportunity including email banners, social graphics, website design, landing pages, registration forms, etc.
• Assist with successful solicitation-specific teaming tools to connect members and prospects with strong technological complementarities.
• Set up the technical build for each campaign and help manage the MarTech stack. Technical build includes virtual event set up, email, web pages, list tracking, and market research lists.
• Build opportunity target lists from SBIR/GovWin or any other supplemental research
• Create direct market outreach (Sequences, DM, Phone Call) to generate opportunity interest and gather survey results, capturing member feedback in HubSpot
• Help with customer success by answering all incoming questions from customers and prospects.
• Keep tasks updated in Monday.com and assist the Program Marketing leads with their cascaded needs.
• Create, manage, and support OTA events such as virtual and/or in-person webinars, tradeshows, conferences, industry days, design sprints, 1:1 meetings, Project TALX, Innovator NETWORX, and other customer events.
• Attend project-specific events on behalf of OTAs to ensure event needs and logistics are met.
• Support all marketing tactics as stated in the OTA SOWs.
• Assist with reporting metrics that will be presented back to government customers.
• Make ongoing adjustments to optimize campaigns and a/b test for improved performance.
• Engage and build strong relationships with members and potential members at events.
• Other duties as assigned.

Basic Qualifications

• Bachelor’s degree in communication, marketing or equivalent education/experience .
• 1+ years of relevant experience working in a marketing or communicationsrole.
• Strong organizational skills and work ethic with an unwavering sense of integrity.
• Dependable and deadline oriented, with exemplary attention to detail .
• Ability to work independently and extremely well with others to ensure strong relationships with our internal and external team members.
• Technology skills and confidence necessary to learn unfamiliar programs quickly and efficiently is required.
• Self-motivated and team-oriented, willing to jump in and help when needed on projects.
• Ability to take feedback, change direction when needed, and unafraid to ask questions.
• Enthusiasm for our mission and vision.

Preferred Skills/Experience

• Knowledge of various marketing technology tools and concepts e.g. marketing automation platforms (HubSpot), CMS (Wordpress), CRM (Salesforce), design (Adobe Creative and Canva), and digital advertising (LinkedIn, Google, Rollworks) .

Location

Remote

Travel

Travel for this position is estimated up to 25%

Come join the team that is helping to pave the way for innovative technology advancement!

What We Offer

We strive to be one of the best places to work in America. We offer competitive salaries and benefits that include:

• Health Insurance: Medical, dental, and vision insurance – company pays 92% of premiums for individual coverage and 71% of premiums for family coverage!
• Retirement Plans: 401(k) with employer match
• Paid Time Off: Paid sick leave, 11 floating holidays and generous PTO
• Other:
• Basic Life & AD&D policy company paid!
• Wellness plan
• Mental health support
• Community sponsorships
• Donation matching

If you need any form of accommodation for the interview process, please let us know at the time we contact you.

We take a geo-neutral approach to compensation within the US, meaning that we pay based on job function and level, not location. Currently we are only open to remote employees residing in the following states: AL, FL, IN, NC, OH, PA, SC, TN, TX, VA

All offers of employment are contingent upon successful completion of a standard background check.