Senior Product Marketing Manager - Remote, AI-Driven SaaS

Ethena; United States; Remote; USD 150,000 - 180,000; Full time

Benefits offered by this job

Unlimited PTO

Remote-first culture

Competitive compensation

Job summary

Ethena is seeking a Senior Product Marketing Manager to bridge Product and Marketing, translating complex product features into buyer-facing narratives. You’ll own positioning, pricing, and launch execution, working directly with the VP of Marketing to shape go-to-market for compliance, HR, and legal buyers.

You’ll partner with Product, Sales, and Customer Success to craft assets and campaigns, tell stories that resonate, and drive adoption across a fast-growing, remote-first team.

Qualifications

• Clear, concise storyteller who can tailor messages to non-technical buyers.
• Experience marketing B2B SaaS products to business buyers (compliance HR legal).
• Ability to translate complex product features into buyer-focused narratives.
• Strong cross-functional collaboration with Product, Sales and Customer Success.

Responsibilities

• Own positioning, messaging & packaging for ICP and value props.
• Decode the roadmap and translate into concise language for buyers and internal teams.
• Lead end-to-end launches across Product, Marketing, Sales, CS and Support.

Skills

Storytelling

SaaS marketing

Non-technical buyers

AI mindset

Cross-functional

Job description

Ethena is seeking a Senior Product Marketing Manager to bridge Product and Marketing, translating complex product features into buyer-facing narratives. You’ll own positioning, pricing, and launch execution, working directly with the VP of Marketing to shape go-to-market for compliance, HR, and legal buyers.

You’ll partner with Product, Sales, and Customer Success to craft assets and campaigns, tell stories that resonate, and drive adoption across a fast-growing, remote-first team.