Senior Product Marketing Manager: Enterprise GTM & Launch
GoTransverse
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Benefits offered by this job
Job summary
GoTransverse seeks a Senior Product Marketing Manager to lead cross-functional GTM strategy for its enterprise monetization platform. You will shape product messaging, create value propositions for Finance/Revenue Operations, and guide launch planning with Product, Sales, and Partnerships.
You translate complex monetization concepts into customer outcomes, ensuring consistent messaging across website, collateral, and campaigns.
Qualifications
- Significant experience in enterprise SaaS product marketing and monetization.
- Ability to translate complex product capabilities into compelling market narratives.
- Experience leading cross-functional GTM programs and launches.
Responsibilities
- Lead end-to-end GTM strategy for platform initiatives and monetization features.
- Develop launch strategies, narratives, target personas, and sales enablement materials.
- Coordinate cross-functional launch planning across Product, Sales, Partnerships, Customer Success and Leadership.
- Translate monetization concepts into clear business outcomes for executives and customers.
- Create competitive briefs, battlecards, and messaging frameworks for enterprise buyers.
- Drive partner and ecosystem marketing, content strategy, and executive communications.
Skills
Tools
Job description
GoTransverse seeks a Senior Product Marketing Manager to lead cross-functional GTM strategy for its enterprise monetization platform. You will shape product messaging, create value propositions for Finance/Revenue Operations, and guide launch planning with Product, Sales, and Partnerships.
You translate complex monetization concepts into customer outcomes, ensuring consistent messaging across website, collateral, and campaigns.
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