Senior Product Marketing Manager: Cyber Exposure

Palo Alto Networks; Santa Clara (CA); On-site; USD 155,000 - 252,000; Full time

Job summary

Palo Alto Networks is seeking a Senior Product Marketing Manager to own the GTM strategy for Exposure Management, including Cortex Exposure Management, Xpanse, and ASM. You will be the expert voice for the offering and drive launches, messaging, and sales enablement.

You will collaborate with Product Management, Sales, Field Marketing, and Analyst Relations to shape market perception, accelerate growth, and reduce cyber risk for customers.

Qualifications

• 10+ years of overall experience in marketing and product roles.
• 2+ years of hands-on experience with cybersecurity products, preferably vulnerability management.
• Excellent writing, communication, and presentation skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Proven ability to develop positioning, messaging, launches, and sales enablement.
• Experience leading GTM for product lines and cross-functional collaboration.

Responsibilities

• Own positioning, messaging, and GTM strategy for Exposure Management offerings.
• Partner with Product Management to shape market strategy and product vision.
• Translate technical capabilities into clear customer value propositions.
• Lead product launches, releases, and cross-functional GTM execution.
• Create high-impact content including blogs, briefs, decks, and sales tools.
• Enable sales and field teams with messaging, competitive guidance, and training.
• Represent the company at customer meetings, webinars, and industry events.
• Track market trends and competitors in Exposure Management and ASM.

Skills

Product marketing

Cybersecurity

Technical writing

Communication

Presentation skills

Project management

Job description

Palo Alto Networks is seeking a Senior Product Marketing Manager to own the GTM strategy for Exposure Management, including Cortex Exposure Management, Xpanse, and ASM. You will be the expert voice for the offering and drive launches, messaging, and sales enablement.

You will collaborate with Product Management, Sales, Field Marketing, and Analyst Relations to shape market perception, accelerate growth, and reduce cyber risk for customers.