Job Title: Senior Product Marketing Manager, Advertising & Creator Solutions
Location: Remote
Duration: 12 Months
We are seeking a strategic and customer-focused Product Marketing Manager to help drive the growth of advertising and creator-focused products. This role will influence product strategy through market research, customer insights, competitive analysis, and go-to-market execution.
The ideal candidate combines product marketing expertise, analytical thinking, and business strategy experience with the ability to collaborate across multiple teams. You will work closely with Product, Sales, Marketing, Research, and Operations partners to bring innovative business and advertising solutions to market.
Required Qualifications
- 8+ years of experience in Product Marketing, Business Strategy, Strategy & Operations, Management Consulting, Digital Advertising, Marketing Analytics, or related fields.
- Proven experience contributing to product strategy and executing successful go-to-market programs.
- Strong project management experience leading high-visibility cross-functional initiatives.
- Experience conducting market research and translating insights into actionable recommendations.
- Demonstrated ability to simplify complex concepts and communicate effectively with diverse stakeholders.
- Track record of influencing decisions through data, customer insights, and structured problem-solving.
- Strong written and verbal communication skills.
- Bachelor's degree or equivalent professional experience.
Preferred Qualifications
- Experience within digital advertising, AdTech, MarTech, social platforms, creator ecosystems, or commerce businesses.
- Experience working with advertisers, agencies, creators, or marketing partners.
- Background in consulting, strategic planning, or business operations.
- Experience supporting global product launches and go-to-market initiatives.
- Strong analytical and quantitative problem-solving skills.
Responsibilities
- Conduct market, customer, advertiser, and competitive research to inform product strategy and roadmap decisions.
- Gather customer and industry insights to identify opportunities and influence product development.
- Develop product positioning, messaging, and value propositions for advertising and business-focused products.
- Lead end-to-end go-to-market planning and execution for product launches and strategic initiatives.
- Partner with Product, Sales, Marketing, Research, and Operations teams to align priorities and launch plans.
- Build structured frameworks and recommendations to support business and product decisions.
- Manage complex projects with multiple stakeholders and competing priorities.
- Drive cross-functional alignment while managing risks, dependencies, and escalations.
- Present insights, recommendations, and product strategies to leadership and partner teams.